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Nexxus Sponsors Styling Contest

Nexxus, sponsor of

by Web Editor
July 11, 2011
1 min to read


Nexxus products is the hair care sponsor for Bravo television's competitive stylist reality show, Shear Genius. The show, which just began its second season, features top hair stylists facing new creative challenges each week. Through an elimination process, the winner receives $100,000 provided by Nexxus, an apprenticeship with the company and a photo shoot with Allure Magazine. In a recent episode, Nexxus challenged the contestants to create easy, step-by-step styling instructions for their model's look. The company is inviting viewers to participate in the same challenge by submitting four photographed or video filmed steps illustrating how they achieve their own hair style. The Grand Prize winner, selected by Nexxus experts. will receive an all-expense paid trip for two to New York City to attend the Shear Genius wrap party at the end of the season. Other prizes include  various Nexxus product packages. Shear Genius is hosted by actress Jaclyn Smith and lead judges are celebrity stylist Kim Vo and Allure West Coast Editor Kelly Atterton, Stylist Rene Fris is the show's mentor for the competitors. The Nexxus Hairdo-how-to contest for viewers is open until August 13 and full details can be found at http://sheargenius.nexxus.com/hairdo-how-to/index.aspx.

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