Lash application is one of the most coveted salon services, grossing $44 million last year alone, according to Neilson data. What this means is if you’re a licensed esthetician or cosmetologist who isn’t “lashing out” yet, you’re missing out. The good news is that NovaLash has made it easy to create your very own lash empire with their new Business in a Box. This kit includes everything you need to lash up to 350 clients, ensuring you can quickly grow your lash business, either as an addition to your current salon or as a totally lucrative lash venture all on its own.
Anne Moratto・Director of Brand Content Strategy, MODERN SALON and NAILS
Lash application is one of the most coveted salon services, grossing $44 million last year alone, according to Neilson data. NovaLash has made it easy to build a lash business with their new Business in a Box. This kit includes everything needed to lash up to 350 clients.
NovaLash’s Business in a Box contents are:
9 Pots of Lash Extensions: - 3 Natural Curl pots (.15mm x 8, 10, 12mm) - 6 Curly Curl pots (.2mm x 8, 10, 12, 14mm, and .25 x 10, 12mm) · 2 Bottles of Award Winning Platinum Bond Extra Strength Lash Adhesive · 2 Bottles of Sensitive Eyes Fume-Free Lash Adhesive · 1 Bottle of Moisturizing Adhesive Remover · Set of NovaLash Forceps · Set of Award Winning Dumont Forceps · Forceps Case · Parafilm · Vinyl Pad · Microbrushes · Undereye Stickers · Aftercare Cards · Postcards · Brochures · Lash Extension Chart · Product Catalog · NovaLash Window Cling
The kit is priced at $579 while services can be priced at $150-$500 for a full-set application.
Estheticians and cosmetologists who are already NovaLash certified or who are registered for a NovaLash training seminar can purchase Business in a Box online at www.NovaLash.com or by calling 866-430-1261.
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