
Bumble and bumble Honors Its Heritage While Inspiring the Next Generation
At its core, Bumble and bumble is about giving people the tools, the confidence, and the freedom to express themselves through hair.
OLAPLEX is thrilled to announce its newest Global Brand Ambassador, celebrity stylist Vernon François.

OLAPLEX, the innovative, science-enabled and technology-driven haircare company, is thrilled to announce its newest Global Brand Ambassador, Vernon François. Haircare professionals are at the core of the OLAPLEX brand, and the Global Brand Ambassadors are a direct reflection of OLAPLEX’s ongoing commitment to partnering with the beauty industry’s most innovative stylists and colorists.

New OLAPLEX Global Brand Ambassador Vernon François
photo courtesy of OLAPLEX
Vernon François, a British-born, Los Angeles-based celebrity hairstylist and educator, has been hair-obsessed since childhood. Renowned for empowering people to embrace their natural hair texture, shape, and volume, his work has earned him a spot as one of Hollywood’s top hairstylists for four consecutive years. Vernon’s artistry has graced the covers of VOGUE, Harper’s Bazaar, Vanity Fair, Allure, Essence, and more.
“I’m beyond excited to join the OLAPLEX family as their Global Brand Ambassador. OLAPLEX’s dedication to innovative hair care aligns with my belief that every person’s hair is unique and deserves to be celebrated, whether in salons or at home,” said François. “Together, we’ll continue to inspire confidence and empower people to embrace the beauty and wellness of their hair.”
"The haircare professional community has been the heart of our brand since day one,” said Amanda Baldwin, CEO of OLAPLEX. “Their passion and expertise are what fuel our brand, and we are committed to championing them every step of the way. We’re thrilled to welcome Vernon as our newest brand ambassador—his experience and dedication embody everything we stand for. His addition also reflects our ongoing commitment to growing talent across our ambassador network, ensuring a range of voices, perspectives, and expertise.”
Vernon joins the current roster of OLAPLEX Global Brand Ambassadors, including celebrity stylists and colorists Tracey Cunningham, Guy Tang, Christin Brown, Samantha Cusick, Halley Brisker, Naeemah LaFond, Jenna Perry, and Jacob Schwartz. OLAPLEX is committed to collaborating with the beauty industry’s most talented haircare professionals to not only develop exceptional formulas for millions of fans, but also to guarantee that stylists and colorists have the best products available to serve their clients and grow their business.

At its core, Bumble and bumble is about giving people the tools, the confidence, and the freedom to express themselves through hair.

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The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.