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SEARCHPaul Mitchell introduced its newest vibrant color collection, Colorways, nine shades of semi-permanent pigments.
Paul Mitchell's Colorways collection includes nine colors of vibrant semipermanent color.
Photo: JPMS
Paul Mitchell introduced Colorways, a collection of semi-permanent pigments, with nine intermixable shades plus a clear diluter. The line is formulated with shine-enhancing ingredients, color retention, and a conditioning shampoo base for rinsing.
“It’s essential to have Colorways in your salon or barber shop; it allows you, the artist, to offer another service to your guests that want to get creative and express themselves with bright hair color. I’m excited about Colorways because I now have a product that offers me a superior semi-permanent formula in the shades I need. Hair color artists will enjoy playing with Colorways to get those expressive fashion tones.”
— Fern Andong, Paul Mitchell Colorways Brand Ambassador
Colorways is formulated with a medium dye load for maximum deposit, vibrancy, and greater longevity with minimal off-tone fading. The line is infused with shine-enhancing ingredients such as meadowfoam seed oil to provide more shine to the hair after a service. The product includes a conditioning shampoo base so stylists no longer need to hesitantly shampoo their creative color work following application — Colorways simply rinses out with cool water. No shampoo or conditioner needed.
Use Colorways shades on their own or mix and match for customized, creative results.
Add Clear Diluter to create more personalization. Add 1:1 or 1:2 depending on desired dilution. No developer is required.
Apply to dry, freshly shampooed hair that’s been pre-lightened to the recommended level then process for 30 minutes.
Rinse with cool water, no shampoo needed.
To maintain a colorful mane, avoid hot water when washing and excessive use of heat styling tools.
Use color-safe products, such as Paul Mitchell Color Protect Shampoo, Conditioner, Treatment, and Locking Spray to preserve the artistry.
This color packs a punch: gloves are recommended when applying.
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Sponsored by BeautyWorld Dubai
