
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
On Friday, January 9 at 8 p.m./7 p.m. CST, Phenix Salon Suites and its founder, Gina Rivera, will be featured on CBS' Undercover Boss show. The Emmy Award-winning reality series puts high-level corporate executives in the ...

Left: Gina Rivera || Right: Rivera as "Ashley"
On Friday, January 9 at 8 p.m./7 p.m. CST, Phenix Salon Suites and its founder, Gina Rivera, will be featured on CBS' Undercover Boss show.
The Emmy Award-winning reality series puts high-level corporate executives in the shoes of those working for them by disguising them to work at their own businesses. The idea is to expose what really goes on in their business on a non-corporate level and give the boss a feel for what it's like to be one of his or her employees.
"It was an honor to meet and see the salon professionals working in Phenix Salons," Rivera says. "Like most everyone else in America, I'd seen Undercover Boss before, but getting into my disguise and meeting these members of the Phenix family was life-changing for me."
In the episode, Rivera ditches her platinum-blonde faux hawk and signature cat-eye liner for a mousy brown wig, glasses and little makeup. As "Ashley," she faces the challenges her employees face in their day-to-day, including a straight-edge shave (relatively new to her), less-than-ideal pedicure and more. Rivera is a licensed cosmetologist and grew up in her parents' salon; she still styles alongside her father two to three days per week.
"I think we always know how [our employees] are with us, but to be with them and see their lives was truly a gift to me," Rivera says. "Some of them have some serious challenges in their lives, but they were still working hard, taking care of their families, following dreams. They were an inspiration to me."
Phenix was named in Entrepreneur magazine's 2014 Top 500 Franchise List for its success in the salon suite industry—a success Phenix attributes to putting "the needs of the salon professionals first in making every business decision."
"We truly strive to put the salon professionals first in our business model," Rivera says. "I'm the president of my company, and I still style hair every week, but this got me even closer to the people who work in our salons, and that was invaluable."

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai