
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Following its outstanding success in July of last year, Phorest Salon Software’s #30days2Grow challenge is back and ready to help more salon owners grow their businesses.

Following its outstanding success in July of last year, Phorest Salon Software’s #30days2Grow challenge is back and ready to help more salon owners grow their businesses! The 2018 challenge will commence on Sunday, April 1, 2018.
#30Days2Grow is an initiative which aims to help salons grow their businesses and their average bills through a series of daily challenges and tasks that participants carry out over the course of the month.
Participating salons will receive free daily tips and easy to execute challenges, completion of which will help the salons take positive steps towards growing their businesses and getting their clients in more and spending more.
Here is what some of last year's participants had to say:
“I would highly recommend this to anyone, who like myself, is a new business owner. I have learned so much in my business.”
“I don't know if it's 100% coincidence or not, but I had my highest month ever in July, when I did 30Days2Grow! I think a big part of my success was daily reminders to put time and effort into growing my business, rather than getting complacent.”
“I loved doing the challenges! It made me feel a bit more in control of my business with the great ideas.”
“I want to say BIG THANKS to all involved in 30 DAYS TO GROW....it has made me see things in a different light and also address issues I have had in my salon.”
Challenge yourself and join thousands of other salons to kick off the summer with success! Registration and participation is free.
*Participation in #30Days2Grow is open to everyone! You don’t have to be a client of Phorest or use Phorest Salon Software to participate.
For more information about Phorest Salon Software, visit here.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai