
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
October is Breast Cancer Awareness Month. Here are products you and you salon could use and have on hand for clients to purchase for the cause.

October is National Breast Cancer Awareness Month, an annual campaign from the National Breast Cancer Foundation to increase awareness of the disease. Here are products you and you salon could use and have on hand for clients to purchase.
During Breast Cancer Awareness Month in October, Aveda will donate $5 from the purchase price of each limited-edition Breast Cancer Campaign Hand Relief Moisturizing Crème to the Breast Cancer Research Foundation. Since 2001, the Aveda network and guests have donated over $4.2 million to BCRF through the sale of similar products and donations. Because Aveda is a cruelty-free brand, all donations will support cruelty-free research that does not involve animals.
This year, Olivia Garden will debut two new Special Edition Breast Cancer Awareness collections: a NanoThermic Ceramic + ion Brush Set and Shears Set. A portion of proceeds from all sales of these special-edition collections will be donated to Breast Cancer Research.
In support and celebration of BCA initiatives, RevitaLash's limited-edition collection includes a signature Advanced eyelash conditioner or RevitaBrow Advanced eyebrow conditioner in a white cosmetic bag embellished with the BCA pink ribbon. In addition to supporting BCA during October, the brand is "Eternally Pink" with support year-round to awareness research and education.
The beloved Becca Cosmetics Shimmering Skin Perfector Pressed Highlighter is now available in a limited edition version to support the Breast Cancer Research Foundation. From now until November 30, 2018, Becca will donate $8 from the purchase price of the Shimmering Skin Perfector Pressed Opal will be donated to the Breast Cancer Awareness Foundation.
Nikki Lee and Riawna Capri of Nine Zero One Salon have launched their nonprofit, the BeYOUtiful Foundation. Created for women of all ages defying the odds against cancer, the foundation is designed to provide hope, love and a path to feeling BeYOUtiful. During October, any merchandise purchase on the website will see 100% of the profits made go back to the foundation.
Featuring Ghd’s Gold Styler in a lip print designed by Lulu Guinness and a matching pink-accented Ghd Air, the limited edition collection celebrates Ghd’s annual commitment to ending breast cancer. For each Ghd x Lulu Guinness purchase made at Ulta, a donation of $5 will be made to the Breast Cancer Research Foundation.
In order to help bring Breast Cancer to light, NovaLash will donate $5 to the National Breast Cancer Foundation for every Lash+doctor purchased now through October. The eyelash and eyebrow growth serum conditions, strengthens and maintains healthy hair growth and is enhanced by a combination of natural plat extracts, peptides, multivitamins and conditioners.
BABY FOOT
Baby Foot removes unwanted dead skin from your clients' feet. In October, 20% of the proceeds from the Pink Ribbon box will be donated to the American Cancer Society.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai