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The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
by Stacey Soble
Redken Challenge Winners Celebrate in LA
To inspire and promote the Redken Artist community this summer, Redken challenged artists to compete in a three-tiered styling challenge for a chance to connect with the hottest influencers in the industry: a one-week, all-expenses-paid trip to ...
August 18, 2016
• Jenn Waterman from Amarillo, Texas of Salon Lola Paige • Natalie Alana (Renfro) from Fort Worth, Texas of Natalie Alana Hair & Makeup Studios • JL Paige from Westlake Village, California of John of Italy Salon & Spa • Heather King from St. Louis, Missouri of Bliss Beauty Bar • Chase Longo from Yorba Linda, California of Salon Edge • Pam Genio-Bates from San Francisco, California of Hair by Pam Genio-Bates
2 min to read
To inspire and promote the Redken Artist community this summer, Redken challenged artists to compete in a three-tiered styling challenge for a chance to connect with the hottest influencers in the industry: a one-week, all-expenses-paid trip to Los Angeles for the Fifth Annual NYX Face Awards. This month, six winners were chosen.
Artists were tasked to create themed hairstyles across three categories: Fairytales, Anime and Optical Illusions. As a leader in the digital space, Redken required artists to upload their interpretations to Instagram to both increase their digital presence and qualify their submissions by tagging @Redken5thAve and utilizing #RedkenNBT and #RedkenBrandAmbassador for a chance to win. Judged on creativity (40%), originality (30%) and execution (30%), artists utilized their skills to create the most eye-catching, intricate and imaginative hair designs.
The six chosen winners attended the Redken x NYX party on Monday, August 15th, and will attend the Fifth Annual NYX Face Awards on Saturday, August 20th.
The Next Best Thing Winners
· ChaseLongo from Yorba Linda, California of Salon Edge
· Heather King from St. Louis, Missouri of Bliss Beauty Bar
· JennWaterman from Amarillo, Texas of Wildhair Salon
· JLPaige from Westlake Village, California of John of Italy Salon & Spa
· NatalieAlana (Renfro) from Fort Worth, Texas of Natalie Alana Hair & Makeup Studios
· Pam Genio-Bates from San Francisco, California of Patrick Evan Salon
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