
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Sayn Beauty Pro offers luxury brands and experiences to upscale salons, spas, boutique hotels, shops, and independent professionals throughout the U.S.

Sayn Beauty Pro offers events and training seminars at its education center in Miami and provides brand training and technical usage sessions directly in salons.
Photo: Sayn Beauty Pro
Miami-based beauty distributor Sayn Beauty Pro has merged its education, marketing, and fulfillment with customer service and brand storytelling both online and offline. The company delivers luxury brands and experiences to upscale salons, spas, boutique hotels, shops, and independent professionals throughout the U.S.
Sayn Beauty Pro provides professionals with access to high-performing niche brands, including exclusively distributed international brands and support. With a focus on the professional space, the company draws upon field experience from a team of licensed stylists, beauty educators, and experts.
Sayn Beauty Pro collaborates with estheticians, stylists, and licensed professionals to test and gain in-depth knowledge about the products they offer.
“After starting Sayn Beauty, we saw an outpour of requests from the professional side of the industry for the white glove approach we really built the Sayn business on, but applied to professional distribution. It wasn't until the pandemic that we really recognized how necessary something like white glove distribution truly was. Many other professional distributors just weren't set up to operate digitally at that time, and it left salon and spa small business owners without anywhere to turn. Now, several years later, that digital-first but still high-touch approach has really changed the way salon professionals interact with distribution.”
Shmuly Ainsworth, Founder & CEO at Sayn Beauty & Sayn Beauty Pro
The company offers same-day order processing, cash back rewards and discounts, hosting educational events and in-person training sessions. The platform is designed to be user-friendly, simplifying the B2B ordering process, unlike traditional methods that involve emailing or faxing spreadsheets. Sayn Beauty Pro is aiming to mainstream independence, allowing freelance contractors and small business owners to avoid major buyouts and multi-brand contracts with high minimum order values. Additionally, Sayn Beauty Pro has introduced a feature that allows stylists or staff members to create a cart of needed items and send it to the salon manager or owner for approval and checkout.
Sayn Beauty Pro offers events and training seminars at its brand education center in Miami, Florida and provides brand training and technical usage sessions directly in salons.
Sayn Beauty Pro's territory spans nationwide, offering its distribution services to beauty professionals across the country. It’s business model encompasses a full-service distribution company, including marketplaces like Amazon, professional distribution to salons and spas, and a direct-to-consumer channel online, with plans for a physical location in the future.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai