The art designer for Local Honey used historic mug shots to create eye-catching ads which helped convey a vintage charm and quirky sense of humor.
Whether you’re working on a witty print ad, an engaging social media campaign or a trendy service menu, keeping your salon and spa marketing fresh, relevant and top-of-mind is tough these days--especially with the millions of other messages competing for your clients time, attention and action.
Have no fear. You can break through the clutter by borrowing and adapting a successful idea from our 2014 STAMP—that’s SALON TODAY Annual Marketing Program—our third annual ‘Show and Share’ competition. This year we have 50 winners in 30 categories.
A Selfie Cash promotion for The Red Door/Elizabeth Arden Salons encouraged clients to snap a picture of their new style and post it to their social media pages for a discount at the front desk, a clever way to reach the friends of the client with a brand message.
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.
SalonCentric has announced its expansion into Alaska, marking the distributor’s presence across all 50 states and bringing additional access to professional beauty products, education and business support to licensed salon professionals in the region.
Though their Astronaut of Hope collection of brushes and clips, ERGO Styling Tools raises $33,000 to support HairToStay, the first and only national nonprofit dedicated to making scalp cooling treatments affordable for cancer patients.
At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
amika's new Stylist Circle is a community-first model designed to reflect and support the full spectrum of today's working stylists. Find out how you can join.