Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
by Anne Moratto
Technology in the Salon Industry with Martin Edwards, SalonBiz
How technological and industry trends will shape the way salons do business in the future.
July 7, 2014
1 min to read
WE ASKED INDUSTRY LEADERS TO TALK ABOUT WHAT TECHNOLOGICAL AND INDUSTRY TRENDS THEY SEE ON THE HORIZON AND HOW THEY THINK THESE CHANGES AND INNOVATIONS WILL SHAPE OUR WAY OF DOING BUSINESS IN THE FUTURE.
Martin Edwards, global sales director, SalonBiz
“Mobile technologies and our consumers' growing reliance upon them will continue to shape our future. Service providers and consumers demand greater control and increased convenience, preferring to self-serve in areas of booking, referrals and product replenishment. We see opportunity in automating the relationship between the consumer and the business - providing deeper and stronger relationships in the future. Quality of experience will always be an important element, but embracing technologies that connect the beauty businesses with our intended consumer is no longer an option.”
--Martin Edwards, global sales director, SalonBiz
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Salon Today 2026 Technology Guide
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The Davines Edit reflects the brand’s passion for people and planet.
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MODERN SALON Boot Camp Is Coming to Philadelphia
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Reddit Releases Its First Beauty-Specific Report: Conversations Around Beauty, Hair, Nail, and Skincare
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Entries Are Open for Wella Professionals’ Trend Vision Awards 2026
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Black Beauty Roster Hosts Beauty Expo Presented by SalonCentric in NYC
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by Staff
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Sponsored by BeautyWorld Dubai