
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Feeling the urge to make a difference in the beauty community you love? Consider checking out some of the charitable initiatives and programs offered by the Professional Beauty Association.

Giving Tuesday is right around the corner. Feeling the urge to make a difference in the beauty community you love? Consider checking out some of the charitable initiatives and programs offered by the Professional Beauty Association (PBA).
“Our PBA Charities exist for one reason: to support licensed professionals when life hits hardest,” explains Leslie Perry, Executive Director of the Professional Beauty Association. “Whether it’s a natural disaster, a medical emergency, or the courage it takes to leave an abusive situation, these funds are often the only resources created specifically for the people who make this industry what it is. When our pros need help, we want them to know their own industry stands behind them.”
If you’re looking to donate to organizations that directly impact you, your peers, and the hardworking people of our amazing industry, here are a few fantastic options from the PBA:

When disaster strikes, PBA’s Disaster Relief Fund helps beauty professionals recover, with 100% of donations providing direct financial support. Funds are not limited to PBA members – any qualifying beauty professional can receive aid from the Disaster Relief Fund. PBA Members are eligible to receive double the funding.
Hurricane Helene in 2024 and the California wildfires at the start of 2025 are just a couple of recent examples of devastating disasters that prompted the distribution of these funds. Thanks to donations, in 2024, over $400,000 was awarded to 880 professionals, providing critical support when they needed it most.
One recipient described the funds as “such an immense and immediate help during a major time of crisis. It helped take a bit of pressure off while the salon was closed for a month after Hurricane Helene. It's beautiful to experience community care during hard times.”

Exclusive to PBA Licensed Professional Members, the PBA Emergency Fund offers critical support during emergencies, empowering beauty professionals facing unforeseen challenges that disrupt their ability to work and helping them and their businesses recover.
“After my car accident in January, I was overwhelmed with unexpected expenses and uncertainty. The PBA Emergency Fund provided me with emergency funds when I needed it most, helping me cover immediate healthcare costs and giving me peace of mind during an extremely stressful time,” a recipient shares. “I am incredibly grateful to PBA for their support and for being there for members when it matters most.”

PBA’s Cut It Out is a powerful initiative uniting licensed professionals, students, and advocates to recognize, prevent, and respond to domestic abuse— turning awareness into action and salons into safe havens. With their partner Shear Haven, PBA is turning awareness into action through free training, resources, and opportunities to lead change.
One piece of this initiative is the CUT IT OUT® Strength In Beauty Grant, which provides U.S. licensed professionals who have experienced domestic abuse with the support they need to rebuild, financially and professionally. From emergency relief to employment placement, Cut It Out helps survivors take the next step with strength, dignity, and hope.
One survivor and grant recipient shares, “This grant means so much to me as I have really been struggling. I’m currently in a domestic violence shelter and working towards getting safe housing and stability back at work. I’m so blessed and grateful.”
“These aren’t generic charities,” says Perry. “They were built by the professional beauty community for the professional beauty community. Every dollar donated goes directly to licensed professionals who need support. When we lift up our pros in moments of crisis, we strengthen the entire industry.”

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai