The research conducted by doctor search engine experts at Kaly.com analyzed Google search data to establish which U.S. states are searching for the weight loss drug Ozempic the most. The study looked at Google searches from each state, using a list of 191 popular search terms people tend to use when looking to use Ozempic.     

The viral weight loss drug has gained TikTok's users' attention, with #ozempic gaining 1.3 billion views and #ozempicweightloss gaining 417.5 million views. Creators on the platform are posting a range of videos, including Ozempic weight loss journeys, how to use Ozempic currently and the side effects of the drug. In fact, Google searches in the U.S. for viral drug ‘Ozempic’ rise by 436% in the past five years, a new study shows which states are searching for it the most. 

1. Connecticut topped the list of states influenced by Ozempic, with a monthly average of 1,383 searches per 100,000 residents. To put that into perspective, residents of Connecticut are searching for Ozempic 76% more than those who live in New Mexico, which ranked lowest out of all 50 states.      

2. In second place is New York, which searches for Ozempic 1,364 times a month on average per 100,000 people. New Yorkers' fourth most searched-for term is 'Ozempic face' with 20,016 searches a month on average across the entire state's population. The term Ozempic face has also gained 31.7 million views on TikTok and is due to the appearance of excess skin on the face becoming ‘saggier’ and more wrinkled due to rapid weight loss.     

3. In third place is Louisiana, with an average of 1,354 searches for Ozempic a month per 100,000 people. Louisiana's top preferred searches after ‘Ozempic’ include ‘Ozempic side effects’, ‘Ozempic weight loss’, and ‘Ozempic for weight loss’.  

4. Florida comes in fourth place with 1,310 average monthly searches per 100,000 residents. The fifth most searched-for Ozempic-related term is "Ozempic coupons", with 4,700 searches across the state's entire population on average. Cheaper alternatives to Ozempic have become popular during the viral weight loss trend, with #ozempicdupe gaining 2.8 million views on TikTok. Extensive research and speaking to a healthcare specialist should take place before purchasing or trying cheaper alternatives or dupes.  

5. In fifth place, Massachusetts has 1,263 average monthly searches per 100,000 people. The residents in Massachusetts are more obsessed with Ozempic by 32% than those in the neighboring state of Vermont.     

6. Texas followed closely behind in sixth place with 1,257 monthly searches per month per 100,000 residents.    

7. In seventh place is New Jersey with 1,242 searches per 100,000 people searching for Ozempic. New Jersey's Chelsea Handler has shared her own experience of unknowingly being prescribed Ozempic, and the drug being used for weight loss in Hollywood circles during her appearance on Alex Cooper's 'Call Her Daddy' podcast.    

8. West Virginia is in eighth place, with 1,230 searches a month on average per 100,000 people.

9. Just after that is Tennessee, with 1,214 searches on average per 100,000 residents.      

10. Finally, rounding off the list in tenth place is Oklahoma, with 1,199 monthly searches on average per 100,000 people.       

At the other end of the scale, New Mexico, Wisconsin, and Iowa are the top three states least seemingly concerned about the viral weight loss drug Ozempic.       

"This year has seen a viral increase in the use of Ozempic on social media with the likes of TikTok users broadcasting their weight loss ‘before and after’ posts and their Ozempic journeys. So, it doesn't come as a massive surprise that many Americans are being influenced and turning to Ozempic for quick weight loss transformation.”

— Amr Hosny, CEO, Kaly.com   

"However, it's essential to research before using it, and find out what it's for and the side effects,” added Hosny. “Ozempic is only FDA-approved for treating type 2 diabetes, so it's more frequently prescribed to patients who have diabetes and suffer from obesity. Using Ozempic for weight loss when you don't have type 2 diabetes is considered an ‘off-label use’ of the medication. The most common side effects of using Ozempic are nausea, vomiting, diarrhea, abdominal pain, and constipation. There are also less common but more severe side effects, including allergic reactions, changes in vision and pancreatitis. As well as an Ozempic FDA-boxed warning for the risk of thyroid C-cell tumors.    

"It's important to get individual advice from a healthcare specialist before considering starting Ozempic treatment and to review if it is the right weight loss path for yourself." 

The top 10 States Searching for Ozempic the Most

Data: Google Keyword planner for the last 12 months and results were ranked using the average monthly volume per 100k, Google Trends, and TikTok.