
At House of Wella New York Event, Wella Names the TrendVision North American Winners
Next stop, Portugal! These winners will represent North America at the Wella Destination Event in the Global TrendVision Awards.
Nearly 900 Sexy Hair salons, hairdressers and distributor-partners attended the Sexy Hair International Conference held in Los Angeles, January 22-27. They celebrated the successes of 2012 and looked forward to 2013. Here’s what they were saying.
Along with nearly 900 Sexy Hair salons, hairdressers and distributor-partners, I attended the Sexy Hair International Conference held in Los Angeles, January 22-27. It was a celebration of the successes of 2012 and sharing the good news for 2013. Here’s what people were saying:
“The theme for 2013 is Versatility. Each year, we try to identify a theme that will describe our direction and activities for the year. It came to me when I looked at my own personal style. The salon today can’t afford to cater to just one kind of customer. With each hairdresser, comes a following of diverse clientele.”
“Within the last four years, in the midst of a lackluster retail environment, we managed to grow. All our launches of 2012 over-achieved our projections. We’re lucky to have added considerable talent, predominantly in education and sales.”
--CEO and President, Karl Heinz Pitsch,
“Each year we introduce products, trends and our system of cutting (structure and motion) but why not have multiple sexy styled because we’re not one-dimensional people. We want hairdressers to give their clients that little bit of a nudge and cast aside the mindset of fitting in. So, to all you stylists, I challenge you to embrace change because it’s how we grow, discover and learn.”
“No matter where you hang your shears, you’re running a business and that business is you.”
—Artistic Director, Rafe Hardy
“The media landscape is constantly changing so Sexy Hair has to be high tech and high touch. As much as you can “app” this or text that you really do want personal experiences. The new Sexy Hair App is true to the DNA of Sexy Hair—it’s innovative, fun, edgy, fashionable but not too serious.”
--Vice President of Sales and Education, Jennifer Wiederman
“I’ve been with Sexy Hair for 13 years and I never forgot where I started. I can put myself in the place of every young stylist, I don’t talk down to them and I never see a separation between them and me. I tell them that we are so fortunate as hairdressers because we get to touch people and to change every person that comes to our chair for the better.”
Sexy Hair Master Artist of the Year, Mary Ramsey from Angola, Indiana
“How many of you are textually active?”
--Sloane La Martina, Director of Corporate Communications
“Every year, there is so much to learn and so much to experience. This year, I’m so excited about the new Spray and Clay.”
--Connie Sutherland from Teazers Salon in Vancouver, Washington
“We call them our road warriors. They fly from country to country. These artists are truly gifted. “
--Marlene Amezcua, Director of Education and Shows (on her international artists)
“Other than nature, everything on planet earth must be designed.”
--Creative Director, Stephanie Gorenson
“Every four seconds, a can of Spray and Play is sold.”
Cynthia Dart, Director of Trade Marketing and Karina Lutzy, Director of Branding and New Product Development

Next stop, Portugal! These winners will represent North America at the Wella Destination Event in the Global TrendVision Awards.

Stylists Yene Damtew and Jamal Edmonds launch Coil Event, a textured hair event for working stylists with hands-on education, live demonstrations, industry conversation, and networking.

Powered by mya, the zero-commission matchmaking tool connects clients with suite owners, setting a new tech benchmark in the salon suite industry.

A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.

This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.

Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.

Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.