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SEARCHPatrick McIvor, Matrix Artistic Color Director weighs on fall/winter hair color trends.
Patrick McIvor, Matrix Artistic Color Director weighs on fall/winter hair color trends. Here’s the scoop:
Brunettes: “Deep, rich and sexy. Matrix SoColor Mocha Mochas are great to create the sultry rich brunettes we saw on the fall runways. As a salon owner and colorist, I love this look because it’s so versatile and suits women of all ages. With subtle blocks of color in longer styles, this trend can be adapted for an even edgier look.
Deep, rich, celebrity brunettes: Jessica Alba, Catherine Zeta-Jones, Megan Fox and Brooke Shields.”
Blondes: “Soft and naturalized. Gone are the bright, bling-bling blondes, and in are smart, sexy blondes—think Reese Witherspoon or Ivanka Trump. I love the Matrix SoColor Honey-Luxe collection for creating the perfect base and the most beautiful highlights. Honey Luxe shades come in beautiful tones that have intense shine and never look brassy. From all-over blonde bases with soft highlights to highlighting natural hair, the Honey Luxe shades are the base to our sexy and sophisticated blondes.”
Redheads: “Red hair color is the perfect accent this fall. The celebrities, models and salon clients who want to stand out this season will go red. The key is using a hair color that combines the right amount of high definition, sophistication and durability. I use Matrix SoColor HD Reds with Color Grip Technology to create stunning red color because I like guaranteeing my clients color that lasts 30 shampoos. Celebrity reds: Debra Messing and Marcia Cross.”
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
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