Joico in Paris
Joico in Paris
by Web Editor
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Joico’s goal is to “Turn Heads.” In addition to being the brand’s new tagline, Turn Heads represents Joico’s 2013 transformation.
K-Pak hair care system.
Joico was awarded the Eco Excellence Award by the Paperboard Packaging Council for its recycled hair color cartons for the Joico Vero K-Pak Color, ISO i.Color and i.Luminate brands.
To encourage Joico salons and stylists to actively become involved in the fight against breast cancer, Joico has created a “Virtual Toolkit” which will give salons the resources they need to launch an active campaign at the grassroots level.
Joico recently co-sponsored
Who We AreWith the mantra, “All for the love of beauty,” Joico has been pioneering revolutionary hair science and artfully blending it with innovation in haircare since 1975. All Joico haircare, styling, color and texture products ...
Sponsored by Joico
Haiti's devastating earthquake left millions in need, so Joico rallied immediately, signing up as a sponsor of the Reality Cares and In Touch Weekly Heroes of Haiti Hollywood Fundraiser. VIP guests at the event included celebrities from The Hills', Million Dollar Matchmaker, Celebrity Fit Club, Million Dollar Listing's, American Idol and Dancing with the Stars.
The Joico/ISO Guest Artist Training, a four-day 2010 kick-off in February, featuring the launch of the new Joico and ISO collections — Le Graphique and Metal.Lux.
The Exclusive Division of Zotos International, which comprises the JOICO, ISO and Minardi Luxury Color Care brands, has announced the appointment of two new members.Lindsay Pedder joins the company as Vice President, Marketing, bringing a strong ...
