NovaLash Shares Lash Love in London at Professional Beauty Show
Recently, NovaLash went across the pond to share some lash love at beauy trade show, Professional Beauty London (PBL).
by Anne Moratto
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SEARCHMENUSEARCHRecently, NovaLash went across the pond to share some lash love at beauy trade show, Professional Beauty London (PBL).
NovaLash honors winners, employees and 10 years of lashes in their Third Annual LashOff Awards Ceremony in Houston.
In 2007, Sophia Navarro launched Lash CO in Houston, TX, the “test kitchen” and proving ground for Novalash lash extension. Lash CO lash salon sets the pace for the Novalash Signature Salons around the world and has proven that lashes are recession-proof.
NovaLash, Inc., a global distributor of eyelash extension products, has grown their family of lash artists via savvy social media outreach and an annual competition they call Lash Off.
NovaLash eyelash extensions launched its products in the United Kingdom with a gala held at the Metropolitan Hotel, Old Park Lane.
NovaLash’s Seminar Skills Training Manual boasts 80-pages of eye-opening knowledge, from technical information about the lash growth cycle and the anatomy of the eye to the nitty-gritty details surrounding what it takes to build a successful lash application empire.
Lash application is a hot topic in the beauty industry currently, and has increased in popularity significantly throughout 2013. If you are a licensed lash artist looking for recognition or a way to spice up your career, try entering NovaLash's Annual Lash Off Contest. It offers you a moment to steal the spotlight, not to mention winning $15,000 in prizes.
With only two years in the industry, Katie Kapoutsos is on her way to the top! MODERN asked this up-and-coming certified lash artist all about her career. If you are interested in getting into getting into lash business, read Katie's story.
NovaLash provides an AfterCare Kit that lash artists can retail to their lash clients,
NovaLash announces the opening of a Signature Studio in the heart of central Hong Kong.
Houston Woman Magazine honored Sophy Merszei, NovaLash President and CEO, as one of Houston's Most Influential Women of 2012.
Girls love a full flutter of fringe, a little bling and beautiful things. NovaLash knows this and is offering their Certified Lash Artists a bright bonus when they purchase pots of NovaLash Individual Lash Extensions.
NovaLash’s new LASHcloud is a crescent-shaped pillowette designed to rest comfortably on your current pillow, preventing lashes from compressing into the bed.
I arrived at The Lash Co. in Houston, which is owned by NovaLash CEO Sophy Merszei and Sophia Navarro. Sophia is known as one of the top eyelash extensionists and educators in the world—and for good reason. She delivers.
Lash application is one of the most coveted salon services, grossing $44 million last year alone, according to Neilson data. What this means is if you’re a licensed esthetician or cosmetologist who isn’t “lashing out” yet, you’re missing out. The good news is that NovaLash has made it easy to create your very own lash empire with their new Business in a Box. This kit includes everything you need to lash up to 350 clients, ensuring you can quickly grow your lash business, either as an addition to your current salon or as a totally lucrative lash venture all on its own.
Novalash Lash Artist of the year Christina Perez shares her favorite tip on finishing eyelash extensions.
Lash Artist Interlocks Salon & Day Spa, Newburyport MA Novalash