
Trending Winter Hair: 8 Frosty Formulas from PRAVANA
Wondering what's trending this winter in the world of hair color? Check out these color formulas from some talented PRAVANA artists.
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Wondering what's trending this winter in the world of hair color? Check out these color formulas from some talented PRAVANA artists.









Check out these vibrant hair color masterpieces created by PRAVANA's network of artists and educators using VIVIDS!
As a color pro, you’ve come to expect a lot from your products. It’s no longer enough to simply deposit pigment. You need your formulas to support your work with shine, dimension and versatility. Well, PRAVANA gets you, and that’s why they’ve gone even further with their new HydraGloss Demi-Permanent Gel Hair Color. HydraGloss not only offers the superior performance you expect and deserve from a demi, it also drenches hair with the moisture it needs to banish dry, brittle hair.
Sponsored by Pravana
PRAVANA has released three new ChromaSilk VIVIDS colors to add to their purple portfolio. Check out the Digital Purple Palette!
A new ecommerce shopping experience for professionals gives you access to major beauty brands.
Meet the color series that delivers a multi-dimensional pure pearlescent effect.
Pravana’s new collection is all about detoxing and cleansing – a timely healthy hair moment for the new year.
A sleeker, smaller, easier-to-use design to save time and space.
Pravana promotes and announces the new hire of key team members on the Sales, Marketing, Communications and Digital teams.
Pravana's promise is: "To empower stylists by providing them with superior products, unprecedented and unmatched in value,that will enhance their businesses and lives." When thinking about how it can live by these words during the COVID-19 crisis and help stylists, Pravana came up with it's newest initiative, the Stylist Transform and Empowerment Program (STEP Up).