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THE EVENT: The Professional Beauty Association’s annual Beauty Week held at Mandalay Bay Resort and Casino in Las Vegas, held in conjunction with Cosmoprof North America. THE DETAILS: Thousands of industry manufacturers, distributors and salon professionals walked Cosmoprof North America’s show floor, checked out new product launches and brands, attended business-building seminars, and got inspiration and education.
Clients looking for a new, softer style this season? This spring, special occasion style is all about texture, says Joico celebrity stylist George Papanikolas. He recommends an '80s-inspired look with a modern twist to the clients in his chair. "The silhouette is wide rather than tall," he explains, "with plenty of soft, not crunchy, movement."
Joseph Trace has started offering a new luxury experience in his salon that offers benefits to scalp and hair, while prepping for a successful color service.
Damien Carney, International Creative Director of Joico, is a total blast! We hung out last week at the Hama Sanders studio in LA. We were shooting three models...going for the July cover. Damien was challenged with pulling off something special for our "International" issue.
When Kristen Stewart showed up for her appearance on the Late Show with David Letterman, the buzz on the internet over her new shade of strawberry blonde started almost immediately, before the show even aired that night. The actress, who is frequently a chameleon when it comes to movie roles, reportedly changed her look for her new flick, On the Road. Joico celebrity colorist Beth Minardi and executive stylist Tammy Laimos share the steps for recreating Stewart's new style.
The full haircare line includes Man Made Wash, Styling Clay, Paste, Pomade, and Hairspray — all made just for men, yet just as desirable for women.
When Girl Next Door star and mom-to-be Kendra Wilkinson wanted to makeover her image, she called Joico Artist Dustin Smith to style her for an US magazine photo shoot. Wilkinson flew Smith from his home in North Carolina to her home just outside Philadelphia for the shoot.
Joico International Artistic Director Damien Carney has thrown down a challenge. If you win, you will be flown to Hollywood to be filmed as you compete with Carneyon one of his Drab to Fab webisodes.
Once tucked away, bobby pins have become the hottest hair accessory! “They’re fresh, girly and cheek,” declares Joico International Artistic Director Damien Carney, who shares seven ways to pin with aplomb!
