
Aloxxi Formula: Corset Placement by Marilyn Cole, Rocco and Peggy Wright
With a touch of romantic influence, this Aloxxi technique creates a corset of color with the focal point on the top and sides. Minimal color placement creates maximum impact.

With a touch of romantic influence, this Aloxxi technique creates a corset of color with the focal point on the top and sides. Minimal color placement creates maximum impact.

The very talented Marilyn Cole (@marilynrockshair) educates around the country on the color and care line from Aloxxi. She shared this very beautiful finish on her Instagram.“Here was a fun transformation I did today!” Cole ...

"The backstory on this hair transformation began with a referral from another one of my beautiful blonde clients who travels all the way from New Orleans to have her blonde touched up every 6 weeks," says Marilyn Cole ...

An icy, arctic blonde takes on softness and romanticism while transitioning into whispers of lavender that move into bold blues and violets using Aloxxi color. FORMULA & APPLICATIONNatural level 6 Formula 1: Aloxxi Blue Lightener ...

MODERN teamed up with America’s Beauty Show to bring ticket-holding attendees ColorFest 2016 on Monday, March 14, in the main ballroom just off the show floor. Colorists and salon owners got exclusive access to the latest color trends, ...

Aloxxi uses Color Personalities to facilitate the conversation between colorist and client. While the woman sitting in the chair may not understand levels and volumes, they can relate to hearing their haircolor described as "Blonde ...

In an industry filled with colorful personalities, George Schaeffer, founder of global nailcare brand OPI and the president of Aloxxi Haircolor, stands out. He moved from nail color to hair color when he acquired Aloxxi and MODERN SALON asked ...

Color adds texture and dimension to the model’s natural base. FORMULAS & APPLICATION: Natural level 6 Formula 1: 10 g Aloxxi Tones 7N + 10 g Tones 6N with 40 g 7-volume developer Formula 2: 15 g Dimensions .0 with ...

Who We AreWith a haircolor collection that trades typical designations such as 9N and 6K for shades like “Party in Lombardy” and “Roman Goddess,” it comes as no surprise that founder George Schaeffer was also behind ...
Sponsored by Aloxxi International

Kesley Reynolds (@khbkesley), a freelance hair artist in Salt Lake City, UT, said her client was "over" blonde. "She wanted to go back dark with some subtle lighter pieces through the bottom and around her face," says ...

Marco Pelusi of Marco Pelusi Hair Studio in West Hollywood, CA and the creator of Marco Collagen Color Guard Haircare shared a beautiful 'brunettes have more fun' finish on Facebook. The young woman client, Angel, is ...

Rachael Urrico (@Rachael_Devacurl) of Devachan Salon, NYC, met with a new client who from out of town."She had her hair previously colored, which she felt was too brassy with no dimension," Urrico says. "Our goal was to lighten ...

Rachael Urrico (Rachael_devacurl) of the Devachan Salon in NYC, specializes in curls, color and the DevaCurl Pintura Coloring technique. Here, she got to put all of her expertise to work on one head of hair."This client was looking for an ...

Aloxxi Artistic Advisor Marilyn Cole introduces a versatile color technique for a flexible lifestyle.“This technique was created around wanting to deliver the wearable edge that people are craving today,” Cole says. “This ...

Kesley Reynolds (@khbkesley) of Salt Lake City, Utah, created this breathtaking silver sombre and we had to know more. Apparently this client was "over" blonde "but didn't want something that would be hard to change back to ...

Marilyn Cole is always playing with color. As an artistic advisor for Aloxxi, she does platform demonstrations, education and photo shoot work for the brand. To announce the launch of new Dimensions Highlighting Colours from Aloxxi, a line of one-step permanent fashion colors, Cole set out to show the performance possibilities of the product while also demonstrating the ways to introduce color to clients that can be both trendy and tame, depending on how hair is styled and finished.

Aloxxi created a new way to talk about haircolor with clients when it introduced the concept of Color Personalities. Their consultation book features swatches and visuals of haircolor finishes that are assigned a name (Blonde Bambino, ...