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More than 2000 salon professionals attended Matrix Destination, the three-day convention celebrating creativity and community with mainstage presentations, classes and workshops. All were there to elevate skills and energize creativity, and meet special guest and Matrix Total Results partner, Laverne Cox.
This new client was up for a big change from grown out blonde to cotton candy shag.
This guest initially came in wanting a consultation as she was interested in pastel hair, but unsure of exactly what she wanted. After a deep conversation, both client and colorist agreed on a gorgeous pink.
The journey from blonde to red can be interesting. Learn how to introduce your client to the new shade, as well as charge for it. This post comes with a warning!
The range offers 20 nature-inspired, inter-mixable true-to-tone shades.
Get the two-step how-to for this blonde to pale pink finish using the new Biolage plant based color.
Kayluh Stewart showcases her dimensional balayage looks with her signature: hair health. In this how-to, she uses Biolage R.A.W. Fresh Recipes to customize an in-salon treatment to help her client's hair color pop with shine and health.
Popping in a few extensions is a great way to build your ticket while providing a valuable service that is different than what your guest is used to. In this video tutorial, Ulta Beauty Design Team member Justin Toves-Vincilione demos how to create a stormy-striped look using products from Ulta, Matrix and T3.
Get the details for this makeover on a lifelong blonde client looking to fire up her color.
Get the details for this color correction - one that the client's new hairdresser admits was the most challenging of her career.
As artists, the freedom of expression is best amplified under a unified and supportive message, and at Ulta Beauty, the Design Team is the ultimate example of the benefits of teamwork.
Cost for the three days of hands-on education led by award-winning artists will rise soon.
Biolage R.A.W. Fresh Recipes offer a customized cleansing and treatment experience.
The artists from Hu•Mane worked with beauty school students in Uganda and had them participate in their first photoshoot.
With celebs encouraged to bring their most outrageous selves, the Met Gala red carpet saw some stunning looks.
In this short video, Rachel Cordasco gives GREAT tips on how to efficiently color wefts so that the color is seamless and lasts.
Constance Robbins, the Queen Of Reds, had a challenge with this makeover. Here she shares more details, including her tips and tricks to create a perfectly melted new shade.
