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SEARCHStarting on Monday, August 17, Matrix is offering a week of inspiring balayage classes, and a balayage challenge so you can share your best balayage!
Light Master Bonder Inside & 20 Volume Matrix Cream Developer
Toner:
SoColor Cult Semi Sparkling Rose & Starfish Coral semi
Selina McManus
@_beautynative
The freehand haircoloring technique that only hairdressers could pronounce just a few years ago, balayage comes from the French word "balayer," meaning to sweep. When hair is painted using balayage, it opens-up countless creative options for colorists. And that’s something to celebrate!
Prepare to break out your balayage brush, paddle, or tool of choice and get ready to bring your best balayage to National Balayage Week with Matrix, kicking off on August 17.
As part of the celebration, MATRIX will host free virtual classes for hairstylists across the country, providing tips and tricks for the best color results and tips for maintaining the look at-home using the MATRIX Total Results Collection. Starting on Monday, August 17, prepare to learn with inspiring balayage artists including Eric Vaughn, Lenny Strand, Michelle O’Connor, and Danielle Keasling who will help teach you how to paint without restraint and to up your balayage game.
Balayage isn’t just for summer blondes and #NationalBalayageWeek will celebrate the freehand strokes, specks of gold, sun kissed tresses, chestnut ombres, and everything in between. Matrix Color and Total Results invites you to come celebrate #NationalBalayageWeek in all its hair painting glory!
Matrix will also mark this event with brand new products that include:
Light Master Bonder Inside: Now 8 levels of lift with the power of bonder inside. The bonding agent is citric acid and eliminates a step for the stylist. This product can be used with Light Master clay and oil additives for adjustable techniques.
Color Sync Level 11 Toners: Our lightest toners ever! They provide seamless results from scalp to ends for levels 10 and higher. Available in 11A, 11V, 11P and 11N.
Color Sync Sheer Acidic Brunette Toners: The acidic toners everyone loved now available for brunettes! This deposit only formula allows for a sheer dimensional result on your brunette clients. They are gentle on sensitized hair with minimized swelling on the cuticle. Now available in matte, ash, neutral and mocha.
Color Sync Upgraded Sheer Pastel Toners: Your favorite Sheer Pastel toners now with Cool + technology. These are long lasting toners that stay true to tone for up to 25 washes. The color stays cool and fades cool. Available in SPA, SPV, SPP and SPN.
In addition to those days of education and building your balayage skills, colorists are also encouraged to enter their favorite balayage looks or techniques, for a chance to win a bundle of products from Matrix.
Be sure to tag @matrix and use the hashtags #NationalBalayageWeek and #NationalBalayageWeekSweepstakes in your post.
ALL YOU NEED TO KNOW:
Sweepstakes Details
1) Create a hair style inspired by Matrix Balayage Style or Technique product
2) Visit Instagram and/or Twitter on your desktop or mobile device, and follow @matrix, if you do not do so already
3) Upload the image to Instagram and/or Twitter, tag @matrix and submit with #NationalBalayageWeek and #Sweepstakes.
All online entries must be received by 11:59 PM EDT on August 23, 2020 to be eligible.
Prize: $250.00 worth of Matrix Products
ABOUT MATRIX
MATRIX professional haircare and haircolor company is part of Loreal USA's Professional Products Division. Founded in 1980, MATRIX is committed to the development of the salon professional and offers a wide range of products including: COLORGRAPHICS, COLORINSIDER, Color Sync, Logics, Oil Wonders, SOBOOST, SOCOLOR, Style Link, and Total Results (MATRIX professional products are available only in salons and can be guaranteed authentic when purchased from authorized retailers.)
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