Beach Waves: Lived-In Texture How-To

These styles came together using products from Sexy Hair that build on each other for great movement and light hold.

Make Way for the Ice Queen

Ice is nice. Two formulas for super cool tones.

Color Depositing Masks Add Pops of Color to Updos

In this video tutorial, artist Caralee Pridemore demos how she uses Moroccanoil's Color-Depositing masks to add vibrancy and depth in her bridal styles.

Updo How-To: Twisted Tresses

Artist Haley Garber frequently reaches for the Alterna’s hero products when prepping for updos.

Keeping Colors Bright and Beautiful, New Pravana Color Enhancers

If you've taken the time to create it, help your client maintain it.

TRANSFORMATION: Blushing Beauty with Redken Formula

This was the winning look in the Redken Flair Photo Contest for Best Transformation.

Playing With Fire

A blazing purple, pink, and orange. Get the formula for this five-hour process.

The Midlight Technique : One-Step Color Correction

The Midlight makeover acts as a targeted base bump, providing minimal lift with intentional warmth, while maintaining some of the base color and adding highlights in one step.

Sophisticated Textured Updo How-To

This upstyle is twisted into place with an easy-to-create technique.