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Created by Julie Hightower and Mireya Villarreal, Beauty Gives Back 2025 brought together over 1000 salon pros, students, educators, and brand leaders for a high-energy day of education, connection, and community.
Artist Collective members Danielle Keasling and Michelle O'Connor will serve as Artistic Leads to guide and align the creative vision of the Collective for key Ulta Beauty platforms and projects across the professional beauty industry.
This collaboration marks a significant step forward in streamlining operations for salons and independent beauty professionals, bringing together customer service with thoughtful intelligence.
In an industry with so many options and opportunities, we asked these artists what made them niche down and choose a specialty. See Shonda Harvey-Gayle's perspective on specializing in extensions.
Today we woke, bright-eyed and bushy tailed, ready for another fantastic day of exploration. We boarded our motorcoach bus for a trip to the Hampton Court Palace. Located in the borough of Richmond, outside of London, Hampton Court Palace is a royal palace that has not been lived in by the British royal family since the 1700s. It was originally built in 1514 for Cardinal Wolsey, a favorite of King Henry VIII, but the King ended up retaining the impressive estate for himself. Wow, it was beautiful!
Wow! It was a day FULL of the arts on our study abroad trip with Pivot Point in London. This trip has been amazing!! We began our day with a trip to Shakespeare's Globe Theatre. Then, headed to the Tate Modern Museum and saw Picasso and Andy Warhol. Then, went to a musical based on the music of Queen called We Will Rock You. It was a day PACKED with arts!
In an industry with so many options and opportunities, we asked these artists what made them niche down and choose a specialty. See Caidy Brasure's perspective on specializing in editorial and special occasion styling.
In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.
In an industry with so many options and opportunities, we asked artists what made them niche down and choose a specialty. Texas-based artist Kimberly Michelle has always loved focusing on healthy hair and scalp, and headspa rituals was a natural evolution.
Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.
