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The Redken Exchange on Fifth Avenue in New York has set a high standard for pro beauty training, and it continues to teach, guide and mold thousands of stylists every year. Whether you’re new to this educational hub, or an Exchange repeat attender, here’s a look at how The Exchange makes you better in every way.
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Cutting and coloring very short can be challenging. The pro team for Olivia Garden's Anne Maza share their tips for pixie magic.
Amy Malarchik has been referred to as the “Transformation Queen." This color conversion is particularly inspiring. Noting that she is the ideal client to get the brightest blonde, Malarchik says she has "a base color that just lifts to the perfect pale yellow where the toner can do everything I want it to." See what happens after some highlights and perfect toning.
Marina Sellecchia (@colorbymarina) says her client with extremely brassy solid ends was looking for a more dimensional balayage look and less red. Sellecchia knew she had to create dimension and formulate properly to make it look its best and equally important, last.
Redken Brand Ambassador Daniel Mora shares how he inspires three gray clients to rethink their coverage and love their hair!
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Abigail Myers says, “My client’s goal was to be an icy yet natural blonde with a soft root shadow and a contrasting money piece." A correction was also needed. After some babylights, slices and balayage, mission accomplished.
“This was my clients first time in my chair,” Andreana Nunez (@Dreeanaloveee), Agence Salon, San Dimas, CA., says. “She was ready for a change and believed I could make her hair dreams come true." Details here.
Christina Luck (@cjluck_hair) of northern Idaho, says her amazing client has been trying to get that silver white blonde for years by bopping around to different salons, and that with the right formulation, she was able to get her there in just one session. Details here.
Redken Global Creative Director Guido Palau shares the details for the heavily gelled looked for the Proenza Schouler F/W 20202 show.
Redken, the expert in color, and Mizani, the expert in care and styling for textured hair—are partnering for a new initiative--For the Love of Texture--with the goal of giving salon professionals the tools they need to expand their skills and in turn confidently color, care and style textured hair.
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