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We know that Twitter has it’s own place in the branding sphere that allows you to establish your brand in a rapid, real-time way. Here are five quick tips on how to avoid simple tweetin’ oversights.
Hairstylist, wig maker, socially conscious and social media savvy, Darnell Wold said his career and his whole life changed when he really started using social media to market his talents.
Ladies and gentlemen, the moment we have all been waiting for – Facebook has launched a SAVE feature!
Meet powerhouse posters who have hashtagged their way to our Ones to Watch feature—and snagged a spot on our must-follow list. Add these all-stars to your follow list for inspiration, before-and-afters, and all things beauty obsessed.
Kaitlyn Agnew offers five suggestions on how to get your business noticed with improved signage.
When it comes to spreading social content, take a lesson from the inevitable - VIRALITY! It's why millions of people are caught on tape hoping their video will go viral, and why you, as a salon owner should take advantage of your opportunities.
Facebook decided to take the laws of friendship and association logic to the social space by adding a new feature that targets users similar to currently existing customers: Lookalike Audiences.
Here are ten tips to help your salon create more engaging Facebook posts. You better listen up, this is like the figurative Holy Grail of social media marketing advice to master the head honcho of the web.
How technological and industry trends will shape the way salons do business in the future.
It’s all about user experience – giving users exactly what they want, when they want it. As an advertiser, it’s our job to do the same! With this new feature hitting an even more exact target, it’s up to us to be as specific as possible in creating ads that are relevant and interesting to that precise audience.
Use this free app to reach millions and share news from trade shows and events.
You’ve heard me say it before, and I’ll say it again… from Mom and Pop shops to Fortune 500 companies – your business NEEDS to be on Facebook. The mac-daddy of social media has been rolling out some major changes and if you’re a salon with multiple locations, you’re going to want to pay attention to the latest!
#Hashtags can play an integral role for brands connecting with audiences. However, it’s important to know and understand the correct use of a hashtag for your business, otherwise things can get #outofcontrol! Here are a few simple #hashtag faux pas to avoid.
Evoke Brands, Inc. took their social media expertise to the Big Apple, sharing social tips and tricks with salon professionals at the new Wella Studio NYC in New York City May 18, 2014.
Facebook is at it again! They unveiled a new layout for pages that are not only newer, but also streamlined.
Facebook’s new Custom Audience feature - suddenly your finely articulated advertisements are reaching the people that actually want to see them!
Twitter has been running the road lately, making changes left and right and dominating the social space. It can be hard to keep up! I’ve been asked why salons should stay up-to-date with the flighty bird, so let me tell you the secret – it helps build your relationships.
