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AVEDA will return to America’s Beauty Show 2026, taking place April 18–20, 2026, at the Donald E. Stephens Convention Center in Rosemont, IL. AVEDA’s on-site experience will include a dedicated AVEDA Education Theater focused on technical skill building, artistry, and business education.
From show-stopping mainstage presentations to product debuts and immersive experiences, Congress 2025 embodied Aveda’s mission to care for the world.
California mandated textured hair education as part of its cosmetology licensing requirements - a historic win for inclusivity in the beauty industry given the state has the highest number of cosmetology schools in the country.
The Rizzieri Aveda School commemorates one hundred years of family legacy, innovation, and dedication to advancement of the global beauty industry.
The Aveda UKI Artistic Team, led by visionary Creative Director and Aveda SVP, Global Professional Artistry, Antoinette Beenders, proudly presents PUNKATURE – an avant-garde cut and color collection that captures the bold and unapologetic spirit of 90's London.
A group of Aveda Arts & Sciences Institutes students recently had a chance to participate in an editorial photoshoot that doubled as a masterclass in cosmetology.
Celebrating Aveda’s global artistry merged with the avant-garde approach of the Van Michael Salon Team, the collection introduces a unique approach to color and technique for 2024.
Aveda's "See Color in a New Light" Collection by Masa Honda, creative director of Aveda Japan, introduces Fall 2023 color trends and techniques.
See the latest, colorful hair collection from Aveda and their Senior Vice President of Global Artistry, Antoinette Beenders in collaboration with X-Presion.
The Aveda artist team, led by Antoinette Beenders, styled models, influencers, and performers including the LA Roller Girls and Beth Ditto.
Gonzalez will be providing the professional community in the Aveda North America network with annual color collections, and lead education classes in select Aveda salons.
Summer is bringing a little boldness for blondes. Here are the step-by-steps for the hot trend.
High-end, unique finishes that are locally sourced create a rich grooming retreat for men retreat in Seattle, as well as several interesting design stories to share with patrons.
The Aveda x 3.1 Phillip Lim collection features limited-edition hair accessories and gift packaging that celebrate the botanical world of beauty and purposeful spirit of giving.
Alana Biagioli — Brand Partnerships Manager, Beauty, TikTok — presented during Aveda Congress about how to use the platform and what’s trending in the HairTok subculture.
Celebrating both individuality and the human connection, the 19th Aveda Congress showcased unique, bold trends in hair and fashion.
Plant Beauty in the World with Aveda this September at this always inspiring event for industry professionals.
