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Wella Professionals Launches Wella Color DJ: The Ultimate in Color Personalization

Anne Moratto | August 10, 2018 | 10:00 AM

At the North American Wella TrendVision Awards on July 16th at Caesar's Palace in Las Vegas, Coty Professional hosted guests at the inaugural Coty House of a Beauty, an exclusive, immersive event featuring the latest product innovations across the entire portfolio.

The showcases included Wella Color DJ from Wella Professionals, a new innovation in hair color personalization. An in-salon device for stylists to design and create ultra-personalized color masks, it was demonstrated on platform to a group of editors and guests by Paula Rufo, Professional Hair Care Research and Development Senior Manager and David Sarro, Professional Hair Care Research and Development Global Director. 

With this new system, 60 billion color combinations are possible, with bespoke care and fragrance, that only a stylist can create. Clients can maintain their unique salon look at home with an ultra-personalized Couture Color Mask.



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November 30, 2018

On Saturday, December 1, barbering, bikes, American Crew and Bellus Academy will come together to celebrate the opening of Bellus Academy’s Chlula Vista campus. From 5 p.m. to 9 p.m. the “Style for the Road” event will feature style demonstrations by some of American Crew’s most accomplished guest artists and offer free haircuts to guests. Larisa Love will be sharing all the excitement on Instagram.

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Industry Mourns Gino Trunzo

Maggie Mulhern | November 14, 2018

MODERN and the industry mourns the loss of Gino Trunzo who died yesterday in Mexico of a heart attack. Trunzo made a name for himself in the nail world as both a manicurist and essie’s Assistant Vice President and was named assistant vice president of business development for Redken and Pureology earlier this year.

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