MENU
SEARCHCool blondes are coming in at the top of the hair color request list.
Stylists everywhere are reporting that as salons have reopened, clients are ready to get busy with their hair color. After months of simply trying to maintain their hair at home, they are ready for real salon fabulousness and, often, some significant changes.
Cool blondes are coming in at the top of the hair color request list, so here are five winter wonder blonde formulas from the artists at Rusk, designed to put sparkle into your blonding.
Artist: Pierre-Karl Tremblay @Hair_by_pk.t
Formulas
Formula A: 1 oz Rusk® Deepshine® Brite White Lightener + 2 oz 20 Volume Deepshine Shine Enhancing Developer
Formula B: 1 oz Rusk® Ultimate Blonde High Lift BN/Beige Neutral + 2 oz 40 Volume Deepshine® Shine Enhancing Developer
Formula C: 1oz Deepshine® Gloss 7S/Sand + 1oz Deepshine® Zero Lift Shine Enhancing Developer. Apply using a root smudge technique.
Application
Perform a full babylight application alternating every other foil with Formulas A and B.
Process 35 minutes, rinse, and shampoo.
Glaze the regrowth area with Formula C using a root smudge technique.
Process 20 minutes, rinse, shampoo, condition, and style the hair.
BEFORE
AFTER
Formulas
Formula A: 1 oz Rusk® Deepshine® Ultimate Blonde Blue Powder Lightener + 2 oz 20 Volume Deepshine Shine Enhancing Developer
Formula B: 1 oz Rusk Ultimate Blonde High Lift BV/Beige Violet + 2 oz 40 Volume Deepshine® Shine Enhancing Developer
Formula C: 1 oz Deepshine® Gloss 9P/Silver + 1 oz Deepshine Zero Lift Shine Enhancing Developer
Formula D: 1 oz Deepshine® Gloss BB/Beige Blue + 1 oz Deepshine® Zero Lift Shine Enhancing Developer
Application
Perform a heavy highlight application alternating every other foil using Formula A and B.
Once the last foil is placed, apply Formula C to all the hair left out of the foils using.
Process 35 minutes, rinse, shampoo and glaze the hair with Formula D.
Process 5-10 minutes, rinse, shampoo, condition, and style.
BEFORE (above) and AFTER (video)
Artist: Jessica Bartolomeo @Hairstar86
Formulas
Formula A: 1 oz Rusk® Deepshine® Ultimate Blonde Blue Powder Lightener + 2 oz 20 Volume Deepshine® Shine Enhancing Developer
Formula B: 1 oz Rusk Ultimate Blonde High Lift BB/Beige Blue + 2 oz 40 Volume Deepshine® Shine Enhancing Developer
Formula C: 1 oz Deepshine® Gloss BN/Beige Natural + 1 oz Deepshine® Zero Lift Shine Enhancing Developer
Application
Perform a full balayage application, alternating each section using Formula A and Formula B.
Process 35 minutes, rinse, shampoo and glaze the hair with Formula C.
Process 5-10 minutes, rinse, shampoo, condition, and style.
BEFORE
AFTER
Artist: Hana Norris, @Hanas_salon_rusk
Formulas
Formula A: 1 oz Rusk® Deepshine® Ultimate Blonde High Lift BN/Beige Neutral + 2 oz 40 Volume Deepshine Shine Enhancing Developer
Formula B: 1 oz Rusk® Ultimate Blonde High Lift BV/Beige Violet + 2 oz 40 Volume Deepshine® Shine Enhancing Developer
Application
Perform a soft, babylight application alternating every other foil using Formula A and Formula B.
Process 35 minutes, rinse, shampoo, condition, and style.
Artist: Maybe Saylor @MaybeSaylor
Formulas
Formula A: 1 oz Rusk® Deepshine® Brite White Lightener + 2 oz 20 Volume Deepshine Shine Enhancing Developer
Formula B: 1 oz Rusk® Ultimate Blonde High Lift BN/Beige Neutral + 2 oz 40 Volume Deepshine Shine Enhancing Developer
Formula C: .5 oz Deepshine® Gloss 8A/Ash + .5oz 8N/Natural + 1oz Deepshine® Zero Lift Shine Enhancing Developer
Application
Perform a full, heavy babylight application alternating every other foil using Formula A and Formula B.
Process 35 minutes, rinse, shampoo and glaze the regrowth area using Formula C. Apply using a root smudge technique.
Process 20 minutes, rinse, shampoo, condition, and style.
The new Rusk® Ultimate Blonde High Lift formulas neutralize brassiness as they lift so you can blonde with confidence. You achieve five levels of lift and built-in Inupro Technology bond protection to maintain the hair’s vitality.
Follow @ruskhaircare and share your fabulous winter blonde inspirations
(use #ultimatewinterblonde).
Schwarzkopf Professional ambassador Carly Zanoni shares the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.
As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.
In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.
From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.
Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness
Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil
Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.
A master colorist on why great hair color is never “simple.”
Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella
Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.
These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.
Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.
PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.
Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.
Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.
Many colorists and blonde specialists have been enthusiastic about Pantone's 2026 Color of the Year, creating some of the purest platinum looks in celebration of the pick. Check out some of our favorite Cloud Dancer creations and collections.
To kick off the year fresh, actress Emma Roberts has undergone a major 7-hour color transformation going from Copper Red back to her iconic Iridescent Golden Blonde. The transformation was created by Wella Professional Global Ambassador Nikki Lee.
