
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
Are you in the know of the latest trends in men's hair? Trends in hair can be an important element of consultation and client conversation.

What is the latest trend in men’s hair? Are you in the know? Can you discuss trend with clients in a confident and knowledgeable manner? Trends in hair can be an important element of consultation and client conversation.
Some clients will wish to sport the latest hair trends. Can you deliver these trend looks? Are your tools and skills up to date. Have you played with a manikin to be sure you know how to get the look?
Some clients do not wish to wear trend but do wish to be in the know. They want to know that their haircutter knows… even if they have no interest in wearing trendy looks.
Some clients wish to wear trend looks but lack the hair length or texture for you to successfully execute the look. Can you modify the look to work with what they have?
Some clients have the hair to have the trend but your professional eye and experience tells you that they should not attempt it. In many cases your job is to explain and adapt an element of the trend so they go home happy and feel you have heard their wishes and worked with them.
A client might share an image of a modern pompadour. The trend is really increased top length, not the pomp in specific. Can they have some additional top length without going to the full-on pomp? A client with very curly hair might not wish to do the work of blowing out and styling a pomp on a daily basis. Is there some way for you to give them a feel of the look without going all in on a style that will frustrate them?
In cases where a client needs to grow their hair out a bit can you hatch a plan and help the client stay on course? Can you be the voice that prevents them from baling on the project half way through when the going gets rough and the patience is wearing thin?
How do you see trend as important in client conversations behind the chair? How do you use trend to add value to your service and business?

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

The launch of Moroccanoil's Sculpting Pomade highlights a renewed focus on styling within the brand’s iconic haircare lineup, advancing the category with elevated formulas, refreshed packaging, and a clearly defined trio of styling essentials.

Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.

With Structured Texture: Runway Shapes, Real-World Textures, Monae Everett wanted to bridge the gap between high-fashion hair and the real textures stylists work with every day.

Bee Sam’s VanStrands blend shimmer, color, and customization into a trend-forward enhancement designed for modern salon clients.

Perk Up Guava Granita Dry Shampoo is a juicy new launch from amika that puts a tropical twist on their bestselling dry shampoo with notes of guava, banana and vanilla inspired by sunshine, smoothies, and vacation energy in a bottle.

Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram

After a nationwide roadshow, DermapenWorld leaders share their biggest insights on the growing demand for hair loss solutions, and why education, empathy, and community are driving the conversation.

Oribe introduces an essential new addition to its iconic styling collection: Supershine Smoothing Wax Stick, designed for seamless styling.

The Paul Labrecque Salon salon is finding success --for stylists and clients, alike--offering scalp care and specialized treatments. MODERN spoke to Moine about how this focus meets an important need and drives client loyalty.

Before the pixie cut became a Hollywood symbol of modern femininity, it was already living, breathing, and evolving in Black culture. Texture expert and Moroccanoil Global Color Ambassador Greg Gilmore gives us an overview of the iconic Black women who popularized the pixie over the past century.

Romantic goth hairstyles are trending for 2026, and these Sebastian Professional artists have long anticipated the look.

Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
Sponsored by Wella

For her performance at the 2026 Grammys, Sabrina Carpenter wore a voluminous, retro flip bob created by celebrity hairstylist Evanie Frausto using Redken.

Oribe's Eternal Curls Collection provides deep nourishment and enhanced definition for every wave, curl and coil.

Celebrity stylist Bryce Scarlett channels Grace Kelly polish with Goldwell while colorist Jacob Schwartz takes Jessie from dark to luminous “Honey Silk Blonde” using Schwarzkopf Professional.

“We are some of the luckiest creatives on the planet. As hairdressers, we get to shape more than hair—we shape identity. We create for our clients, inspire fellow artists, and are continuously inspired by each other. That exchange of artistry is at the heart of this story and at the heart of this haircut."