MENU
SEARCHThis technique, by L'Oreal Professionnel Artist Brooke Evans from Forma Collective Salon in Englewood, CO, shows how you can transform a client with dull and faded hair into a look that's glossy with luminous shine.
Before and After
Combating your client’s color concerns requires the right knowledge, tools and resources to get the job done. And while all of these things are important, using the right hair color is crucial to providing your clients with their desired results.
L'Oréal Professionnel's Majirel line offers rich, permanent hair dye which provides coverage of gray hair and dimensional color results. The line has over 100 shades that can be tailored to create exactly the color your client is looking for.
As part of Majirel's new #ColorMakeover campaign, Majirel offers the answers to three common color correction scenarios, from dealing with clients with: dull and faded hair, to yellow and brassy, to hair with color blocking and contrasting color.
This technique, by L'Oréal Professionnel Artist Brooke Evans (@Brookieney), from Forma Collective Salon in Englewood, CO, shows how you can transform a client with dull and faded hair into a look that's glossy with luminous shine.
Remember to tag #colormakeover when you transform one of your clients with Majirel!
Formula 1: Majirel 5.32/5GV + 20-vol. Majicrème developer
Formula 2: Majirel 6.13/6BG + 20-vol. Majicrème developer + Smartbond Step 1 Additive
SECTIONING: Separate hair into quadrants.
APPLICATION:
• Apply Formula 1 in vertical sections as a global application.
• On dull previously highlighted hair, apply Formula 2 through mid-lengths and ends to fill, process 35 minutes.
• Rinse thoroughly until water runs clear and towel dry.
• Apply Smartbond Step 2, leave-on hair for 10 minutes.
REMOVAL AND RINSING POST SMARTBOND STEP 2:
1. Wet, emulsify, rinse and shampoo with L’Oréal Professionnel Vitamino Color A•OX.
2. Condition and lock in the color with Powerdose Color A•OX.
Schwarzkopf Professional ambassador Carly Zanoni shares the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.
As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.
In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.
From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.
Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness
Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil
Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.
A master colorist on why great hair color is never “simple.”
Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella
Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.
These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.
Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.
PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.
Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.
Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.
Many colorists and blonde specialists have been enthusiastic about Pantone's 2026 Color of the Year, creating some of the purest platinum looks in celebration of the pick. Check out some of our favorite Cloud Dancer creations and collections.
To kick off the year fresh, actress Emma Roberts has undergone a major 7-hour color transformation going from Copper Red back to her iconic Iridescent Golden Blonde. The transformation was created by Wella Professional Global Ambassador Nikki Lee.
