
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
Cynthia Alvarez created a sleek ponytail with interest in the back for Keke Palmer.

Actress Keke Palmer on the Emmy Awards red carpet.
Actress Keke Pamer was a red carpet beauty at the 66th Primetime Emmy Awards on Monday, August 25. Celebrity hairdresser Cynthia Alvarez decided on a simple yet chic updo to complement her bright blue Rubin Singer gown. From the front, the hair evokes classic styling. From the back the visual is an innovative twist.

STEPS:
STEP ONE: Alvarez washed Palmer's natural hair with Motions Straight Finish Cleanser followed by Motions Straight Finish Leave-In. A small amount of Motions Finish Sealer was applied and then the hair was blown dry with a paddle brush and the Gold ’N Hot Professional Titanium Dryer.
STEP TWO: After the hair was dry, it was straightened with the Gold ’N Hot Rose Gold 1” Straightening Iron, followed by a very small amount of Motions Shine Enhancing Pomade to smooth the edges.
STEP THREE: The hair was then parted into three horizontal sections. Starting with the top section first, Alvarez gathered it into a ponytail using a fabric covered hair tie. Then, using her fingers, she made a hole right above the hair tie. She pulled the ponytail down through the hole and retightened the ponytail by splitting it in two and pulled tightly. She continued using this inverted ponytail (topsy tail) for the other sections, pulling hair from the previous pony into the new one.
STEP FOUR: To create a soft and sleek front and sides, Alvarez sprayed the hair with Motions Light Working Spritz and applied a tiny amount of Motions Shine Enhancing Pomade. She tied the hair down and did not remove until the style was complete. She set the hair into place using the Gold ’N Hot dryer so that the sides and top became perfectly smooth. Once set, she removed the wrap and finished with Motions Hold & Shine Spray before topping off the style with some fancy hair bling pins at the base of each ponytail for an Emmy Award worthy hairdo.

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

The launch of Moroccanoil's Sculpting Pomade highlights a renewed focus on styling within the brand’s iconic haircare lineup, advancing the category with elevated formulas, refreshed packaging, and a clearly defined trio of styling essentials.

Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.

With Structured Texture: Runway Shapes, Real-World Textures, Monae Everett wanted to bridge the gap between high-fashion hair and the real textures stylists work with every day.

Bee Sam’s VanStrands blend shimmer, color, and customization into a trend-forward enhancement designed for modern salon clients.

Perk Up Guava Granita Dry Shampoo is a juicy new launch from amika that puts a tropical twist on their bestselling dry shampoo with notes of guava, banana and vanilla inspired by sunshine, smoothies, and vacation energy in a bottle.

Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram

After a nationwide roadshow, DermapenWorld leaders share their biggest insights on the growing demand for hair loss solutions, and why education, empathy, and community are driving the conversation.

Oribe introduces an essential new addition to its iconic styling collection: Supershine Smoothing Wax Stick, designed for seamless styling.

The Paul Labrecque Salon salon is finding success --for stylists and clients, alike--offering scalp care and specialized treatments. MODERN spoke to Moine about how this focus meets an important need and drives client loyalty.

Before the pixie cut became a Hollywood symbol of modern femininity, it was already living, breathing, and evolving in Black culture. Texture expert and Moroccanoil Global Color Ambassador Greg Gilmore gives us an overview of the iconic Black women who popularized the pixie over the past century.

Romantic goth hairstyles are trending for 2026, and these Sebastian Professional artists have long anticipated the look.

Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
Sponsored by Wella

For her performance at the 2026 Grammys, Sabrina Carpenter wore a voluminous, retro flip bob created by celebrity hairstylist Evanie Frausto using Redken.

Oribe's Eternal Curls Collection provides deep nourishment and enhanced definition for every wave, curl and coil.

Celebrity stylist Bryce Scarlett channels Grace Kelly polish with Goldwell while colorist Jacob Schwartz takes Jessie from dark to luminous “Honey Silk Blonde” using Schwarzkopf Professional.

“We are some of the luckiest creatives on the planet. As hairdressers, we get to shape more than hair—we shape identity. We create for our clients, inspire fellow artists, and are continuously inspired by each other. That exchange of artistry is at the heart of this story and at the heart of this haircut."