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SEARCHAlice + Olivia by Stacey Bendet presented its Grateful Dead dancing bear capsule collection last night in California. As the perfect kick-off celebration to weekend one of Coachella, which begins tomorrow, celebrity hairstylist and Joico ...
InstaTint Temporary Color Shimmer Sprays from Joico.
Joico
Alice + Olivia by Stacey Bendet presented its Grateful Dead dancing bear capsule collection last night in California. As the perfect kick-off celebration to weekend one of Coachella, which begins tomorrow, celebrity hairstylist and Joico spokesperson Paul Norton created three fun, whimsical looks complete with color (thanks to InstaTint Temporary Color Shimmer Sprays), texture and braids to compliment the designer's collection. Get your clients ready for festival season with these how-tos from the presentation.
Rock the Knot
STEP 1: Begin by spraying Joico Iron Clad Thermal Protection Spray over dry hair, and part the hair to the side or slightly off-center.
STEP 2: Create a loose and tousled undone texture/wave in sections, beginning at the bottom and working in two inch sections.Use a beveled edge flatiron to create bends in the hair by alternating the direction in which you wave the hair. Once the texture is established, spray the entire head with Joico Hair Shake Finishing Texturizer and comb through the hair with your fingers.
STEP 3: Take a two-inch section of hair just above the ear and hold it out from the head to spray your favorite color of Joico InstaTint Temporary Color Shimmer Spray. Spray several swipes of color on the top and bottom of the section, then blowdry it for several seconds to intensify the color; use a wide tooth comb and comb through the sprayed hair to soften the color.
STEP 4: Braid the section loosely and instead of confining with an elastic, back comb the ends with the tighter side of your comb for a more undone look. Repeat these steps on the same section of hair on the opposite side of the head.
STEP 5: Take each braid and cross them over the head and anchor each end on the base of the opposite side with a few bobby pins (feel free to add additional texture to the braids with your fingers).
STEP 6: Next, gather the loose tendrils in front and slightly lay them back over the braid to connect them in the back, creating a half-up middle knot.
STEP 7: Finish the entire look with Joico Flip Turn Volumizing Finishing Spray and you’re ready to rock.
Pony Jam
STEP 1: Part hair in the center and spray Joico Iron Clad Thermal Protection Spray over the mid-shaft and ends of the hair.
STEP 2: Use a large barreled curling iron to create gentle large waves in the hair. Spray the waves with Joico Hair Shake Finishing Texturizer and comb through with your fingers.
STEP 3: Create two low ponytails on each side of the head and secure with elastics.
STEP 4: Separate a 1-2 inch section from the ponytail and spray with Joico InstaTint Temporary Color Shimmer Spray. Once the color is dry, comb through and incorporate two other small sections of hair to make a simple braid that will lay in front/on top of the ponytail.
STEP 5: Backcomb the ends to hold the braid place.
STEP 6: Next, take another small section and spray it with InstaTint. Then, wrap this section around the elastic to conceal it.
STEP 7: Lastly, finish the look with more Hair Shake to give even more texture and body to the bottom of the ponytail. Repeat on the opposite side for perfect ponies.
Grateful Braid
STEP 1: Part hair with a deep side or center part (depending on which is most flattering).
STEP 2: Use a large barrel curling iron to bend the hair away from the face in the middle of the hair shaft to add texture (several inches away from the scalp and several inches away from the ends).
STEP 3: Spray the entire head with Joico Hair Shake Finishing Texturizer and comb through the hair with your fingers to create a piecey texture.
STEP 4: Next, choose the side you want the braid to rest on and roll the hair around from the opposite side, keeping it lower and closer to the nape of the neck for a softer look. Pin it with several bobby pins on the side just behind the ear.
STEP 5: Once the hair is secure, begin to separate the hair into three sections and spray one section thoroughly with Joico InstaTint Temporary Color Shimmer Spray. Then, blowdry the section until the hair is fully dry. Once dry, use the large side of your comb to brush through the color and soften it up.
STEP 6: Then, begin a loose braid, leaving out a bit of hair at the end to give a more undone look. Depending on the density of the hair, you can secure the braid with a hair tie or back comb the ends to hold. Spray more Hair Shake on the braid and begin to pull the sides in a wiggling motion to add texture to the braid.
STEP 7: Finish with Joico Flip Turn Volumizing Finishing Spray.
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