MENU
SEARCHMiriam Ortega (@studio410artonhair), owner and hair artist of Studio 410, located in the heart of the "bishop arts district", in Dallas, Texas, pounced when Lauren asked for a silver violet blonde finish. Lauren had a level 6 ...
Miriam Ortega (@studio410artonhair), owner and hair artist of Studio 410, located in the heart of the "bishop arts district", in Dallas, Texas, pounced when Lauren asked for a silver violet blonde finish. Lauren had a level 6 regrowth with mousy yellow undertone of blonde throughout her hair. This is how Ortega handled the challenge:
Step 1: Apply Redken Flash Lift blended with 10 volume developer to the new growth.
Step 2: Process for 10min under the dryer with low heat.
Step 3: Rinse and soap cap the rest of her hair in the shampoo bowl using 2 ounces of Redken Flash Lift lightener, 2 ounces of Joico Color Endure shampoo and 2 ounces 10 volume developer. Process for less than 5 minutes.
Step 4: Shampoo and rinse.
Step 5: Blend 2 ounces of Redken Shades EQ 9V, 2 ounces of Redken Shades EQ 9B, quarter of 1 ounce of Redken Shades EQ VIOLET kicker, A quarter of 1 ounce of Redken Shades EQ BLUE kicker, all blended with 10 volume.
Step 6: Apply throughout new growth, then pulling through out the entire hair shaft.
Step 7: Process for 7-9 minutes.
Step 8: Rinse, shampoo and apply Moroccanoil Deep Conditioning treatment to rebuild and revitalize.
TO STYLE:
Styling her out using KENRA blow dry spray, CATWALK root boost spray for lift and texture and then blast away with BED HEAD Headrush, giving her that lightweight spray gloss look.
BEFORE
AFTER
Schwarzkopf Professional ambassador Carly Zanoni shares the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.
As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.
In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.
From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.
Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness
Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil
Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.
A master colorist on why great hair color is never “simple.”
Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella
Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.
These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.
Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.
PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.
Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.
Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.
Many colorists and blonde specialists have been enthusiastic about Pantone's 2026 Color of the Year, creating some of the purest platinum looks in celebration of the pick. Check out some of our favorite Cloud Dancer creations and collections.
To kick off the year fresh, actress Emma Roberts has undergone a major 7-hour color transformation going from Copper Red back to her iconic Iridescent Golden Blonde. The transformation was created by Wella Professional Global Ambassador Nikki Lee.
