Don't Fear the Beard: A Roundup of Our Best Beard Advice
Tips from the experts ranging from why beards smell and how to neutralize odor to tips for getting a beard to behave, and the tools to tame it.
by Anne Moratto
Anne Moratto
Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Good Sports: Men's Collection of Cuts and Styles from Simon Shaw and PROJECT: Men
Under the direction of Simon Shaw, these haircuts and styles are inspired by the diversity of looks on soccer fans in the stands.
by Anne Moratto
Best Shag Haircuts for Any Length
The Shag Cut continues to surge in popularity because of its incredible versatility and is a haircut that never seems to go out of style. Here are examples of shag-tastic cuts on all different hair types.
by Anne Moratto
LA County to Require Proof of Vaccination Inside Personal Care Establishments
This order was approved on October 6, and is expected to go into effect the end of November.
by Anne Moratto
The Day Instagram Went Down
Facebook, too. So we took to Twitter to ask some beauty professionals what they were thinking and doing during this forced social silence. Sure, there are plenty of other platforms, but for beauty pros, Instagram has become a marketing vehicle, messaging App and appointment software, all in one.
by Anne Moratto
Meet the MODERN SALON 100 of 2021
Every year, we are delighted to spotlight artists in our industry with this list of game changers. Here is the MS100 of 2021!
by Anne Moratto
And the NAHA Goes to…
Find out who went home a winner!
by Anne Moratto
An Early Advocate of CBD for Beauty and Wellness, Earthly Body Continues to Disrupt
A trailblazing brand that has giving back at its core, Earthly Body continues to move ahead with new launches, new leadership, and a focus on sustainability.
by Anne Moratto
Match Makers: How to Recruit and Retain Talent in These Turbulent Times
With cosmetology schools and the students they graduate on the decline and competition for talent ramping up, salon owners are finding it increasingly more challenging to recruit and retain talent. That perfect storm is encouraging many salons to get creative when it comes to connecting with emerging talent while solidifying the cultures that keep new hires on staff long term.
by Anne Moratto
A Master Barber on Keeping Beards Looking and Smelling Their Best
Beard styles come and go but a well-groomed and properly maintained one takes time and attention. We get an expert perspective from Master Barber Hassan DeMarco on how to keep gruff going and growing strong,
by Anne Moratto
The Raw Contouring Technique Tailors Hair Color to Each Head of Hair
Hair painting allows the colorist to “sign” their work with a signature hair color design. Learn how Sadie Jean Gray tailors each color finish to her client using her "Raw Contouring" color technique.
by Anne Moratto
How Salons Are Responding to CDC’s Lifting of the Mask Mandate
Here is how five salons are publicly communicating their policies after the CDC issued an update to mask guidelines.
by Anne Moratto
Every Day Is Hairdresser Appreciation Day
Google says National Hairdresser Appreciation Day is April 26. But other sources say differently. At MODERN SALON and SALON TODAY, we think EVERY day is time to celebrate stylists. Here are some thoughts on the beauty of the hairdresser and some of our favorite memes expressing #hairdressermagic.
by Anne Moratto
These 13 Amazing Stylists Are Blowing Robert Cromean's Mind Right Now
For years, we've looked to him for inspiration. Now Robert Cromeans, Global Artistic & Business Director for Paul Mitchell, tells us some of the talent he is watching these days and what it is about them that has him so impressed.
by Anne Moratto
After 25 Years in Commission Salons, Why This Stylist Went Solo
Making the move from an employee-based salon to the independent contractor model is a very personal, one-size-does-not-fit-all for stylists. Here’s how one hairdresser has experienced the change.
by Anne Moratto
Gloss Like a Boss: Tips from a Hair Color Educator
Anthony Barnhill has a two-pronged approach to getting perfect spread and saturation, without worrying about dark roots when applying a gloss.
by Anne Moratto
Comeback Color: An Express Color Service That Covers Gray in 10 Minutes
After COVID-related salon closures, and the enforcement of reduced capacity, new RUSKin10 Permanent Cream Color, which processes completely in just ten minutes, opens opportunity and options for stylists
by Anne Moratto