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Editorial

Our editorial team is composed of seasoned beauty and salon industry professionals and writers who are passionate about delivering the latest news, trends, and insights to our readers. Our collective expertise spans various aspects of the beauty world, from hair and makeup to salon business and wellness.


With a commitment to excellence and a finger on the pulse of the industry, our editorial staff strives to provide accurate, timely, and engaging content that helps beauty professionals stay informed and inspired. Whether it's news, the latest beauty trends, or in-depth features, our team is dedicated to supporting the success and growth of the beauty community.

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In The Know|News|Mar 6, 2020

Truffle Collection from Moroccan Gold Series

The black Truffle Collection from Moroccan Gold Series includes: Truffle Mask (a 3-minute wonder with truffle microcapsules), a Serum that comes out black and turns clear before it touches the hair, a Truffle Shampoo, and Truffle Leave-In Mask.

In The Know|News|Dec 22, 2019

HempBeauty's CBD-Enhanced Just Chill Body Oil

HempBeauty specializes in high-quality, CBD-enhanced beauty and wellness products that deliver natural, therapeutic benefits proven to reduce inflammation, alleviate skin issues, moisturize, and restore balance in the body. This innovative professional beauty company is excited to launch their newest product, Just Chill Body Oil

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In The Know|News|Oct 10, 2019

Ecru Dry Texture Spray

Holiday parties and statement hairstyles are around the corner! For added volume, ECRU New York Dry Texture Spray delivers a weightless, ultra-dry formula creating invisible texture and volume.

In The Know|News|Sep 19, 2019

Fromm Introduces Apparel Studio

Fromm is proud to introduce Apparel Studio – a full line of salon apparel for stylists and clients including capes, barber/men’s capes, aprons, vest and cover ups that offer the best in style and protection.

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