Your Marketing Guide for the Holiday Season
The holidays are quickly approaching, and beauty services will be extremely popular over the next few months. This is the perfect time for salons and spas to increase their customer base and sales during the busy season. November through January seem to be a peak time, so why not take advantage of the holiday rush to fill your book and sell more retail?
Sponsored by Millennium Systems International
Three Salons Who Use Technology to Work Smarter, Not Harder
Running a successful business while maintaining a reasonable work/life balance is no easy task. But it can be done, as the latest series of videos by Shortcuts Software shows. The first prerequisite is determination. You need to stay focused on ...
#4 of ClipperGuy’s Top 10 Tips for Managing Your Appointment Book
Tip #4 of 10 in the series: Rebook aggressively.Rebooking is the art of getting the client back on the appointment book before they depart from THIS haircut experience. Rebooking is the single most important non-technical skill ou will ...
by Ivan Zoot
Celebrating the Student Competitors of Wella's Midwest School Competition 2016
On September 25, Wella’s top-five schools in the Midwest gathered in Omaha, Nebraska for its Mid-West School Competition. Each school—Capri, Stewart, Capitol, Hays and La James— had five finalists compete in each category, Sebastian’s What’s Next and Wella’s Trend Vision.
by Jamie Newman
Enter to Win a Trip to NYC with #InspiredByLogicsContest
Running until November 4, 2016, Matrix’s #InspiredByLogicsContest gives stylists the chance to win a round trip to NYC, attend an Education Class and work alongside Matrix Artistic Director Chrystofer Benson!
Sharpening the Saw
My dad has an expression that, "You can't plan a good bank robbery when you are too busy robbing gas stations."Now, my dad is not a bank robber nor has he ever robbed a gas station, he actually owned an advertising agency and prior ...
Talking Sheet: What are Sheet Masks and How Can They Be Used at the Salon?
Sheet masks are the latest skincare craze, an obsession brought stateside via South Korea, and professional brands are taking note of their benefits for a plethora of skincare concerns and ease-of-use.
by Jamie Newman
6 Tips for Cutting Kids' Hair from Cozy Friedman of SoCozy Kids Haircare
From the products to the service, Cozy Friedman knows kids haircuts. Here, Cozy offers her tips and techniques for cutting children's hair.
by Jamie Newman
Modern Reports: Aveda Dare to Dream 2016, Presented by The Salon People
The EventAveda Dare to Dream conference, produced by distribution company The Salon People, Sept. 11-12 in St. Petersburg, Florida.The DetailsDesigned for the salon professional, Dare to Dream sought to inspire stylists to dive into ...
by Lauren Quick
Joico Formula: Confetti by Sue Pemberton
A sweet, edgy look by Sue Pemberton bursts with Joico candy-colored vibrancy.
Paul Mitchell Formula: Blushing Berry
Bursts of Paul Mitchell bright berry and a new base create freshness for fall. Demi shades are ideal for frequent color changers.
It&ly Hairfashion Formula: Savannah Tan by Federica Trerè
Federica Trerè quickly added dimension and body to brunette color with this It&ly Hairfashion technique.
CHI Formula: Swirl Technique by Patrick Kalle
Farouk Systems Artistic Director Patrick Kalle created this look from the CHI Move collection, showcasing tons of direction and movement by using diagonal layering.
Eufora Formula: Beach Balayage by Mirza Batanovic
Mirza Batanovic, Eufora style director, creates a bold statement with Eufora’s beach-inspired balayage. It's a look that works well on men, too!
Aveda Formula: Eclipting Technique by Ian Michael Black
Ian Michael Black, Aveda global artistic director for hair color, implements the "eclipting" technique, focusing color at the front hairline to flatter the face shape and complement the cut.
Aloxxi Formula: Corset Placement by Marilyn Cole, Rocco and Peggy Wright
With a touch of romantic influence, this Aloxxi technique creates a corset of color with the focal point on the top and sides. Minimal color placement creates maximum impact.
How to Be an Artist and a Hair Loss Specialist at the Same Time
Most hairdressers consider themselves to be “artists.” I personally do! We love the act of creating. It might be difficult as an “artist” to envision how you can integrate something like hair loss into your day-to-day work. Let me explain how it can be done…and stay with me on this one!