Best Practice Guidelines for Makeup Artists During COVID-19
The Makeup Artist Sanitation Standard was created out of the desire to elevate makeup artists best practices and gives clarity and confidence through its instructional information.
Making Self-Care an Everyday Luxury
MiniLuxe is introducing their collection of hand and body care to continue their mission of making self-care in a clean and conscious way.
How to Avoid Maskne
Wearing a face mask while working all day in the salon has some stylists experiencing “maskne”—breakouts and irritation. Here are suggestions for both skin and mask cleaning routines.
When You’re Wearing a Mask, the Eyes Have It
We spent a little too much time admiring these beautiful examples of eye makeup this weekend.
by Anne Moratto
The Show Must Go On: How Repêchage Skin Care Pivots After Show Cancellation
Here's how the founder made lemonade out of lemons and offered education at their local headquarters.
by Anne Moratto
Service Spotlight: Face Haus and Atolla Partner on a Personalized, Data-Driven Facial
Using sensors to measure a client's personal hydration, moisture and pH levels, Face Haus estheticians perform customized facials, while sending data to product manufacturer Atolla, which delivers a personalized serum to the client's front door.
by Stacey Soble
The Makeup Show - 2020 Announcements
The Makeup Show is gearing up for an exciting 2020. This year, in addition to the show’s newly added international expansion, The Makeup Show will also add hair education to all shows. Details here.
Hammer & Nails Grooming Shop for Guys Launches Product Line
Beard Oil and After-Shave Gel are introduced with more products to roll out in months to come.
by Anne Moratto
4 Reasons Lashes and Brows Continue to Trend Up
“It’s only going to get more popular.” Here's why consumers can’t get enough of lash and brow services.
by Anne Moratto
Eyebrow Lamination: The 2020 Alternative to Microblading
Brow Lamination originated in Russia and launched to an American market last year.
by Anne Moratto
She Combined Her Love of Beauty and Yoga in Her Own Self-Care Line
This busy entrepreneur wanted to help people find a balanced approach to beauty and wellness.
by Anne Moratto
Soothe Rolls Out CBD Massage in SoCal
CBD massage is a luxurious, non-psychoactive, stress-relieving experience with anti-inflammatory benefits, now available in Los Angeles, Orange County, Inland Empire, Palm Springs and San Diego but set to expand.
Glo Skin Beauty Names New CEO
Sharon Collier was previously President and CEO of Laura Mercier Cosmetics and Skincare and ReVive Skincare.
by Anne Moratto
New Beauty Brand Banishes the "Pink Tax"
Newly-launched Onekind doesn't discriminate in pricing for men vs women. Read about this breakout brand and the booming business in skincare.
by Anne Moratto
Cancer Patients Find Pampering and Healing Go Together
Joy Johnson started Survive and Thrive to offer complimentary spa services to cancer patients. She was inspired by the loss of her mother to cancer and also by the healing she has seen happen when cancer sufferers put themselves into your loving hands.
by Anne Moratto
Four Licensed Estheticians Win Horst M. Rechelbacher Oncology Skincare Advanced Scholarships
Each winner receives a $2,000 scholarship for the Oncology Spa Solution Skincare program.
How to Shape a More Youthful Eyebrow
Thinning, dull brows scream AGING. Get tips from Alicia Grande on how to help your client (or YOU!) keep your brows groomed and lush.