
America's Beauty Show Opens Entries for the 2027 ABS Global Image Awards
This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.
The answer to curly hair woes probably won’t come from one magic product. Luckily there’s cocktailing, where you can play mixologist to achieve the exact results your client wants. Check out these texture experts’ custom hair brews.
The answer to curly hair woes probably won’t come from one magic product. Luckily there’s cocktailing, where you can play mixologist to achieve the exact results your client wants. Check out these texture experts’ custom hair brews.

DevaCurl Styling Cream, Mirror Curls and DevaCurl Light Defining Gel
EXPERT: Robert Santana, Matrix artist
CHALLENGE: Moisturizing dehydrated coils
INGREDIENTS: Matrix Oil Wonders Indian Amla Oil, Amazonian Murumuru and Egyption Hibiscus Oil
“Select your appropriate oil based on the desired result for your client,” Santana says. “Oils can be used in many ways with different benefits. Indian Amla Oil strengthens weakened hair inside and out, Amazonian Murumuru de-volumizes rebellious hair for infinite smoothness and control, and Egyptian Hibiscus Oil shields color-treated hair for restored vibrancy with shine. Utilize oil at every step for the ultimate care experience, shampoo, condition, treat, style and finish, blending as you go.”

Amika Leave In Cream, Straight Up Smoothing Balm and Curl Defining Cream
EXPERT: Sara Smith, Stylist, Barbara Forgione Salon, Tampa, FL
CHALLENGE: Creating soft curls with shine
INGREDIENTS: Amika Leave In Cream, Straight Up Smoothing Balm and Curl Defining Cream
Start with two pumps of Amika Leave In Cream from midshaft to ends says Smith. Then apply one palm-press of oil. Palm pressing is when you press the opening of your oil container into the palm of your hand, she explains. The small amount of oil in the palm of your hand is the perfect amount. Next, mix together two pumps of Straight Up Smooth and two pumps of Curl Cream. Work through the hair and scrunch.

Mop Top Daily Conditioner, Mop Top Light Hold Gel and Obia Curl Moisture Cream
EXPERT: Dianne Nola, Curly Hair Specialist, Nola Studio, San Francisco
CHALLENGE: Reviving distressed curly hair
INGREDIENTS: DevaCurl Heaven in Hair, Styling Cream, Mirror Curls and DevaCurl Light, Ultra or Arc Gel
“When working with extremely dry, gray or colored hair, I like to use Heaven In Hair as a leave-in, then cocktail Styling Cream and Mirror Curls to add to it,” Nola says. “This leaves the hair in an extremely hydrated state. Unlike most serums in the industry, Mirror Curls contains no silicones and truly does add shine to the finished locks. Then I add one of the gels (Light, Ultra, or Arc) to the mix or apply next. Not only is the actual weight of the cocktail crucial in creating length, but the various techniques to hold those coils down.”

Matrix Oil Wonders Indian Amla Oil, Amazonian Murumuru and Egyption Hibiscus Oil
EXPERT: Stacy Hill, Owner, DyeVerCity Hair Salon, Martinez, GA
CHALLENGE: Long-lasting hold
INGREDIENTS: Urbanbella No. 7 Non Lather Cleanser, Mop Top Conditioner, Mop Top Light Hold Gel and Obia Curl Moisture Cream
“I start with Urbanbella non-lather cleanser,” Hills says. “Urbanbella gently cleans my hair from all residue build up while giving me a cool sensation on my scalp. My conditioner of choice is Mop Top daily conditioner. It doubles as a leave in. When rinsing, you only rinse 80 percent out of the hair. For styling, I use Mop Top light hold gel coupled with Obia moisture cream. The key is don’t over use the products, a quarter/half dollar size goes a long way. The seaweed extracts in Mop Top and moisturizing oils in Obia keep my curls intact for up to 3-4 days.”

This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.

Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.

Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.