AGEbeautiful Introduces Anti-Aging Haircolor in Liquid Form
AGEbeautiful's Permanent Liquid Haircolor now features a liquid formula that delivers the same anti-aging benefits as it's original liqui-creme formula.
AGEbeautiful's Permanent Liquid Haircolor features a liquid formula that delivers all the anti-aging benefits of the brand's original liqui-creme by fighting all five signs of aging hair: loss of volume, manageability, color, moisture and shine. The product contains melanin, keratin peptide and a conditioning technology with silk protein that replenishes hair with essential components that are lost with aging. The product comes in 44 vibrant dimensional shades.
AGEbeautiful Permanent Liquid Haircolor takes the youth-inducing benefits even further with the addition of nourishing vitamin E for scalp and hair health. According to AGEbeautiful, scalp sebum decreases by 50 percent with age, leading to drier, duller-looking locks. This hair color nurtures the scalp with vitamin E adding more shine to the hair and helps repair aging hair.
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.
SalonCentric has announced its expansion into Alaska, marking the distributor’s presence across all 50 states and bringing additional access to professional beauty products, education and business support to licensed salon professionals in the region.
Though their Astronaut of Hope collection of brushes and clips, ERGO Styling Tools raises $33,000 to support HairToStay, the first and only national nonprofit dedicated to making scalp cooling treatments affordable for cancer patients.
At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
amika's new Stylist Circle is a community-first model designed to reflect and support the full spectrum of today's working stylists. Find out how you can join.