Samantha Thom (@samanthahairstylist) of Bob and Page, Winnipeg, Manitoba. Specializing in balayage, Thom loves doing major transformations. She got her chance with this client. Here she shares the how-to:

Step 1: Apply a full head of babylight highlights, using Redken Flash Lift & 30 volume (1:2) with Olaplex. Separate each highlight with foil to isolate.

Step 2: Process for 35 minutes. Shampoo.

Step 3: Glam wash ("which is a fancier term of a 'bleach shampoo'") using 40g of Redken Flash Lift, 80g of 40 vol, 8 pumps of Redken All Soft shampoo, and 15g of water. "I concentrated the glam wash on the mid-lengths and ends to take out the previous toners/old brasiness of the blonde to take it to the next level."

Step 4: Process for 5 minutes then rinse. Tone with Redken Shades EQ gloss- equal parts of 9V 9N and 000 with the processing solution. Process for 3 minutes. Follow with Olaplex 2 for 5 minutes. Shampoo and condition following the treatment.

Step 5: Trim and then blow dry using  Redken Pillow Proof Primer, and Living Proof Instant Restore Cream on the ends.

Step 6: Install Bellami Clip- in extensions (they were cut to about 20" long).

Step 7: To finish, take a one inch Marcel iron and add "beautiful beachy waves to blend the extensions with her hair. To give the curls a more 'textured' look, I used Living Proof Dry Volume Blast at her root, and throughout the extensions."