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SEARCHThis year, the Legacy Award expands to recognize three trailblazers who have profoundly shaped the beauty industry and its future through innovation, mentorship, and philanthropy.
Reuben Carranza's connection to Beauty Changes Lives runs deep, as he was a founding board member and a steadfast advocate for the organization’s mission.
Photo: Beauty Changes Lives
Photo: Beauty Changes Lives
Beauty Changes Livesis honored to announce Reuben Carranza, Group CEO of Bansk Beauty, as a distinguished Legacy Award honoree for the 2025 Beauty Changes Lives Gala, taking place on Saturday, May 31, 2025, in Orlando, Florida. This year, the Legacy Award expands to recognize three trailblazers who have profoundly shaped the beauty industry and its future through innovation, mentorship, and philanthropy.
Reuben Carranza's connection to Beauty Changes Lives runs deep, as he was a founding board member and a steadfast advocate for the organization’s mission. Throughout his extraordinary career, Reuben has seamlessly integrated Beauty Changes Lives into every new opportunity, fostering partnerships and advancing initiatives that empower the next generation of beauty professionals.
As the Group CEO of Bansk Beauty, Reuben oversees a portfolio of transformative beauty brands, including Amika, Eva NYC, and Ethique Beauty. Under his leadership, these brands have embraced philanthropy and industry mentorship, with Amika emerging as a major donor and partner of Beauty Changes Lives. Through his vision, Reuben has inspired these brands to champion education and opportunity for beauty professionals, further solidifying the beauty industry’s commitment to giving back.
“Reuben embodies the heart of Beauty Changes Lives,” said Lynelle Lynch, President and Founding Member at Beauty Changes Lives. “His visionary leadership and unwavering dedication to mentorship and philanthropy have transformed not only the organizations he leads but the lives of countless beauty professionals worldwide. We are thrilled to honor his legacy and celebrate his enduring impact on the industry.”
The Beauty Changes Lives Gala will celebrate Reuben Carranza alongside other esteemed honorees who have significantly elevated the beauty industry. Past recipients of the Legacy Award include Vidal Sassoon, Paul Mitchell, Tippi Hedren, Horst Rechelbacher, Carolyn Aronson, and Mario Tricoci.
For tickets, sponsorship opportunities, and more information about the 2025 Beauty Changes Lives Gala, please visit beautychangeslives.org/gala.
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