Den Dekker on set
Den Dekker on set
Peeking out from behind the mirror, Farouk PR & Advertising Manager Ali Moon answers a technical question.
Peeking out from behind the mirror, Farouk PR & Advertising Manager Ali Moon answers a technical question.
Rocky Vitelli and Albert Luiz
Rocky Vitelli and Albert Luiz
Albert Luiz styling a smiling Nathalie Den Dekker
Albert Luiz styling a smiling Nathalie Den Dekker
Rocky Vitelli works on Miss Universe 2012 Olivia Culpo
Rocky Vitelli works on Miss Universe 2012 Olivia Culpo
Olivia Culpo
Olivia Culpo
Vitelli, Den Dekker, and Luiz
Vitelli, Den Dekker, and Luiz
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Den Dekker on set
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Den Dekker on set
Peeking out from behind the mirror, Farouk PR & Advertising Manager Ali Moon answers a technical question.
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Peeking out from behind the mirror, Farouk PR & Advertising Manager Ali Moon answers a technical question.
Rocky Vitelli and Albert Luiz
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Rocky Vitelli and Albert Luiz
Albert Luiz styling a smiling Nathalie Den Dekker
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Albert Luiz styling a smiling Nathalie Den Dekker
Rocky Vitelli works on Miss Universe 2012 Olivia Culpo
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Rocky Vitelli works on Miss Universe 2012 Olivia Culpo
Olivia Culpo
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Olivia Culpo
Vitelli, Den Dekker, and Luiz
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Vitelli, Den Dekker, and Luiz

On Set with CHI: New Commercial Will Launch Two ToolsOn Set with CHI: New Commercial Will Launch Two Tools

 

 

 

 

 

 

 

 

 

 

 

 

Farouk/CHI came to Los Angeles to create a commercial for two new styling tools debuting in June, the CHI ARC and the CHI G2.    Behind-the-scenes, the starring hairdressers and beauty queens did their best styling and smiling while the cameras rolled.

Rocky Vitelli, Global Board Member, and Albert Luiz, Creative Artist, worked with Olivia Culpo, Miss Universe 2012, and Nathalie Den Dekker, Miss Netherlands 2012 and the current Miss CHI.

Watch for the debut of this spot which will run in select markets on NBC from June 3-23.

www.farouk.com/CHI

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