Bumble and bumble Honors Its Heritage While Inspiring the Next Generation
At its core, Bumble and bumble is about giving people the tools, the confidence, and the freedom to express themselves through hair.
by Anne Moratto
Complete Signature Styles with Goldwell's Four New Texturizers
The quartet of products is crafted with flexPROtec, which has special styling polymers and bamboo proteins.
May 28, 2019
1/4
1 min to read
Goldwellis ready to introduce its latest innovations for texture options.
A quartet of texturizers has been created to complement three of the five existing Goldwell StyleSign collections (Ultra Volume, Creative Texture and Curly Twist).
Each of the products is made with flexPROtec, a complex designed with special styling polymers and bamboo proteins. Delivering a super flexible and natural hold, flexPROtec also provides a UV filter to help shield hair from premature color fading and the damaging effects of heat styling and sunlight.
The new add-ons include:
ULTRA VOLUME DUST UP
A natural addition to the ULTRA VOLUME collection, this volumizing powder is designed to impart instant body, boosts texture and adds grip, giving feel and structure to high-volume hair.
CREATIVE TEXTURE DRY BOOST
For an extra dose of movement and definition, this dry texture spray add-on to the ULTRA VOLUME range is designed to complete tousled locks. It provides soft grip and refreshed volume.
CREATIVE TEXTURE MATTE REBEL
A rich clay that fits in with the CREATIVE TEXTURE range, this is for rough, extremely matte styles with a dry finish.
CURLY TWIST SURF OIL
This new "salty oil spray" hero addition to the CURLY TWIST line is targeted to curly and wavy hair. It's designed to spice up curls and give a breezy, beachy texture to natural waves.
More In The Know
Premiere Show Group Launches "IN FOCUS" Campaign with Award-Winning Ashlee Norman Hair & Team
Premiere Show Group has announced IN FOCUS, the creative campaign behind the Premiere 2027 Show Tour, developed in collaboration with award-winning Ashlee Norman Hair & Team.
by Staff
At House of Wella New York Event, Wella Names the TrendVision North American Winners
Next stop, Portugal! These winners will represent North America at the Wella Destination Event in the Global TrendVision Awards.
by Anne Moratto
Celebrity Stylists Yene Damtew and Jamal Edmonds Launch Coil Confidential Summit for Textured Hair Education
Stylists Yene Damtew and Jamal Edmonds launch Coil Event, a textured hair event for working stylists with hands-on education, live demonstrations, industry conversation, and networking.
by Stacey Soble
My Salon Suite Launches Client Connect Matchmaker to Drive Member Growth
Powered by mya, the zero-commission matchmaking tool connects clients with suite owners, setting a new tech benchmark in the salon suite industry.
by Staff
America’s Beauty Show 2027 to Launch with an Immersive PULSE Gallery Experience on October 13, 2026
A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.
by Staff
The Doux CEO Maya Smith Talks Creating New Roblox Salon Game
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.
America's Beauty Show Opens Entries for the 2027 ABS Global Image Awards
This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.
by Staff
At the 8th Annual Daytime Beauty Awards, Matt Rez Receives Outstanding Achievement in Color & Styling
Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.
by Staff
Where Americans Feel the Most Skin Stress
Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.
by Anne Moratto
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
by Anne Moratto
The Doux Launches Roblox Hair Salon Game Celebrating Textured Hair and Entrepreneurship
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
Premiere San Antonio Presented by SalonCentric Achieves Record-Breaking Success in Historic Partnership Year
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
by Anne Moratto
House of Wella Los Angeles Brings Fall/Winter 2026 Trends to the Stage and Innovation to the Salon
Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
by Anne Moratto
The Industry Remembers and Mourns Educator and Artist Dominique LyVar
Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.
by Angela Reich
Brad Johns Dies at 70: A Friend Remembers the Celebrated Celebrity Colorist
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
by Anne Moratto
Salon Today 2026 Technology Guide
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.