
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Insight into the techniques and business of curl from our roundtable of texture experts will turn you into a texpert!
Veronique Morrison
Director of Education for Mizani
Top techniques for curlies: The most versatile and popular technique to enhance curl is to use double-strand twisting techniques along with combinations of braids and twists. This will create curl definition and volume while providing maximum styling options.
Must-have texture products: To create curl definition while enhancing manageability, volume and direction, Mizani’s True Textures line spans cleaning, conditioning and styling choices. Along with the True Textures Sulfate Free Shampoo, my favorite is Mizani True Textures Perfect Curl. Versatile and appropriate for all curly textures, it allows me to add moisture and definition without buildup, even when using a simple finger-twisting technique.
How I acquired my “texpertise”: As a curly girl myself, I have a passion to see the range of a curl’s potential: how far can it go? Acting on my curiosity, I started working curly techniques on children and young adults who had curl types 3-4 and wanted a more defined and dense curl pattern to keep up with their trendy friends. Twists, knots and braids quickly became my techniques of choice to enhance their curl patterns and bring creativity to their looks.
My best advice for working with texture: Go past your comfort zone and view curly hair as a canvas for creative growth. Ensure that you understand both the benefits and nuances of each curl type to enable you to address the products and techniques that will best provide the desired results, and keep advanced education top of mind to stay current as styles and techniques change.
Textured looks for spring: Spring curls are forecasted short to long and everything in between. From unconstructed blunt cuts with hints of asymmetry to graduated, layered, feminine styles, curls and creative hair color are the accents of choice this spring.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai