MENU
SEARCHEugene Souleiman, Global Creative Director for Wella Professionals, created this “Spanish Harlem” design for the Missoni Spring 12 collection in Milan. The finished silhouette sought to play against the romance and refinement of the clothing.
Eugene Souleiman, Global Creative Director for Wella Professionals, created this “Spanish Harlem” design for the Missoni Spring 12 collection in Milan. The finished silhouette sought to play against the romance and refinement of the clothing: “I wanted to create tension between the hair and the clothing," says Souleiman, "to inject it with a rawness that would capture the passion and sensuality of a beautiful young Missoni woman at the end of a hot summer night. So I took the idea of a traditional, slick Spanish look with a perfect side-parting and hair smoothed back over the ears and sculpted into a neat bun, and deconstructed it to create a ‘roughed up’, disheveled effect and a slightly dirtier end-of-the-night texture.”
Souleiman shares the steps to get the Look:
1. Start with freshly washed and conditioned hair using Wella Professionals Enrich Shampoo and Conditioner, and apply Wella Professionals Velvet Amplifier to wet hair before blow drying hair straight and smooth using a round brush, without creating volume. For hair in need of an extra moisturising boost, like that of models at Fashion Week, try using Wella Professionals Enrich Moisturising Treatment once a week.
2. Rub Wella Professionals Rugged Fix Matte Molding Crème between your palms and fingers and squash into the roots of your hair all over to create a slightly matted textured effect.
3. Next, apply Wella Professionals Flowing Form Smoothing Balm to set the natural movement and texture, blasting the roots with a hairdryer to help absorb the product making it invisible.
4. Although the end look is slightly dishevelled it’s important to start with a neat side-parting, so use a sectioning comb to create this before using your hands to pull the hair back roughly into a ponytail at the nape of the neck, covering the ears. Don’t worry if the hair is not perfectly smooth as the beauty of this look is in the imperfection. In fact, if you massage the hair with your fingers to create more volume and texture, this will add to the overall look.
5. Next, take the ponytail, loop it back on itself and tie it into the base of the original ponytail to create a bun loop in the hair, with the rest of the of ponytail falling free.
6. Now use irons to straighten the loose ends of hair and add a light mist of Wella Professionals Ocean Spritz Beach Texture Spray to create a slightly drier, rougher texture.
7. Finally, decorative hair combs specially created by Missoni and featuring a snake motif in colours matching the Collection were placed in the back of the hair above the bun loop.
Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
The Davines Edit reflects the brand’s passion for people and planet.
RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.
Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.
One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
A live education series explores the ideas, collaboration, creative decisions and processes behind the winning work.
According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.
Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.
The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai
The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Ulta Beauty has announced its partnership with Black Beauty Roster to launch the pilot of All Textures Certification (ATC). The new program is aimed at addressing gaps in education within the beauty industry and raising the level of skills and guest satisfaction for all.
