MENU
SEARCHFarouk Systems was at the Planet Hollywood Resort and Casino in Las Vegas, Nevada for the 59th edition of the Miss U.S.A pageant. Here's there take on the competition:
History was made when Miss U.S.A. 2009, Kristen Dalton, crowned her successor Rima Fakih, the first Arab American to win the Miss U.S.A. 2010 pageant. The 59th edition of the Miss U.S.A. pageant was held at the Planet Hollywood Resort and Casino in Las Vegas, Nevada on May 16, 2010. The show was broadcasted live on NBC and it was webcasted live, for the first time, via Ustream.
"I am an advocate for peace and love so it is exciting to see how far our country has come. President Barack Obama made history becoming the first African-American president, and only two years later Rima Fakih becomes the first Arab-American Miss U.S.A.," says Farouk Shami, Founder and Chairman of Farouk Systems.
For eight consecutive years, Farouk Systems has supported Donald Trump's and NBC's Miss Universe Organization that has millions of fans watching. This year, there was a lot of controversy with the Miss U.S.A. photos. However, Farouk Systems has worked with the artistic and world-renowned photographer, Fadil Berisha, on several CHI Magazine covers.
According to Farouk Systems "We trusted his creative and professional instinct. We believe that the images and the hair were very tasteful and classy. The Miss Universe Organization draws the attention of beautiful, talented, ambitious women by affording them opportunities that fulfills a big vision and allows them to accomplish their dreams."
Miss Michigan and Farouk Systems' Anna Cantu
Miss Michigan and Farouk Shami
Donald Trump and Farouk Shami
The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai
The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Ulta Beauty has announced its partnership with Black Beauty Roster to launch the pilot of All Textures Certification (ATC). The new program is aimed at addressing gaps in education within the beauty industry and raising the level of skills and guest satisfaction for all.
Mireya Villarreal, founder of From Chair to Boss™, is bringing together beauty industry leaders for a new one-day educational event designed to help salon professionals strengthen the business side of their careers. From Chair to Boss Live! will take place September 28 at the Hilton Oak Brook Hills Resort & Conference Center in Oak Brook, Illinois.
Salon owner, tech founder, and educator Universe Walker will bring her signature workshop, The Art of Dry Cutting, to Brooklyn on July 20, offering stylists a chance to deepen their understanding of shape, movement, texture, and dry cutting.
As part of our ongoing commitment to sharing resources that help beauty professionals stay informed, we thought it was worth introducing our audience to The Chatter and the unique perspective it brings to industry conversations.
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
CND is relaunching its SHELLAC system with a new CND Visible Light Lamp, updated packaging, and an expanded shade offering.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
The night honored the artists and collections shaping the future of professional beauty during PBA NAHA 2026.
The ultra-lightweight, handle-free dryer is designed to reduce wrist strain while delivering powerful performance behind the chair.
