MENU
SEARCHFarouk Systems hosted its first annual three-day educational symposium at the CHI headquarters in Houston, TX on Thursday, March 21.
For three Farouk-filled days, attendees at the Farouk Systems First Annual Educational Symposium were engaged, inspired and informed. Taking place at the CHI headquarters in Houston, TX on Thursday, March 21, the school department collaborated with platform artists and industry influencers to ineract with over 100 CHI Partner School instructors.
Mr. Farouk Shami, Founder and Chairman of Farouk Systems, Inc., spoke to attendees about education paving the way for the future of the beauty industry and the importance of proactively lobbying against the deregulation of the cosmetology license in the State of Texas.
Basim Shami, CEO of Farouk Systems, Inc., encouraged instructors to motive their students by sharing the nearly limitless opportunities available for them as future CHI artists. CHI creative artists from all over the world have careers as platform artists who educate and inspire industry trends, creative directors who create the looks for high-fashion runway and print, and celebrity stylists who ultimately drive the consumer trends.
Dr. Roy, Vice President of Research and Development, presented the science behind the ammonia-free CHI Ionic Permanent Shine Color and engaged the audience members with a live demonstration of how the color is formulated.
Special guest speakers included Jim Cox, Executive Board Member of the American Association of Cosmetology Schools, and Steve Reiss, Publisher of Modern Salon Media offering industry trend reports, tips to increase enrollment while improving existing student retention and ways to get involved with the many associations and non-profits that support education including American Association of Cosmetology and Beauty Changes Lives.
Rocky Vitelli and Tibit Beddingfield created avant-garde and 1920’s inspired up-styles on Miss Texas USA 2013, Alexandria Nugent, and Miss Teen Texas USA 2013, Daniella Rodriguez, setting the stage for the roaring 20’s party that took place at Farouk Shami’s house later that night.
Instructors spent the rest of the weekend in information-packed sessions covering advanced styling, coloring and cutting techniques as well as a special training course with Efrain Levia, CHI Creative Artist, on the CHI Enviro American Smoothing Treatment.
“We were thrilled to offer this exclusive event to our CHI Partner School instructors. It was an educational weekend for all-- we learned a lot from them too! Every school is different and they have different obstacles to overcome. This weekend gave us a chance to really find out what our instructors need and how we can support them to help them reach their goals,” said Dixie Russell, CHI Schools Manager.
“The Farouk Systems staff put together an educational event that far exceeded my expectations. The education and training was top notch and most informative. The hospitality went beyond what was necessary,” said Bill Theriot, Southeast Texas Career Institute educator.
www.farouk.com
Makeup, brow and hair artists from across the United States won 10 medals at the OMC Hairworld World Cup 2026, held October 11–12 at Paris Expo Porte de Versailles.
In this role, Parsons will oversee Sales, Marketing and Education, driving growth across Kao's professional salon, distributor, retail and e-commerce channels while advancing the company's long-term vision for the North American market.
Premiere Anaheim announces SalonCentric, a leading distributor of salon professional products, as its newest education and show pass sales partner, marking SalonCentric's first-ever presence at the Anaheim show.
Two of our favorite looks from the LACMA Gala were elegant, timeless takes worn by actresses Nicole Kidman and Anya Taylor-Joy.
At its core, Bumble and bumble is about giving people the tools, the confidence, and the freedom to express themselves through hair.
Premiere Show Group has announced IN FOCUS, the creative campaign behind the Premiere 2027 Show Tour, developed in collaboration with award-winning Ashlee Norman Hair & Team.
Next stop, Portugal! These winners will represent North America at the Wella Destination Event in the Global TrendVision Awards.
Stylists Yene Damtew and Jamal Edmonds launch Coil Event, a textured hair event for working stylists with hands-on education, live demonstrations, industry conversation, and networking.
Powered by mya, the zero-commission matchmaking tool connects clients with suite owners, setting a new tech benchmark in the salon suite industry.
A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.
This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.
Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.
Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
