
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
The inaugural competition celebrating the diversity and beauty of all hair textures names their finalists. The 16 top hairstylists were selected from more than 350 submissions in one of the four hair texture categories: straight, wavy, curly, and coily/kinky.

The 2021 Texture Style Awards announces the finalists for its inaugural competition celebrating all hair textures. Presented by the Wella Company, the Texture Style Awards is a texture-based hair competition created to increase inclusion within the beauty industry.
Awards founder and celebrity hairstylist Monaè Everett will host a virtual ceremony on July 5 to announce the winners. Award presenters include Ursula Stephen, Briana Cisneros, Oliver "Kolor King" Adams, and Laura "La La" Chihaia.
Everett is a 20-year hairstyling vet, color/texture hair expert, and author who launched the awards to create space for all textures to be celebrated and for rising hairstylists to be recognized for their work.
“I have been overwhelmed by the beauty community’s support and all of the stylists, brands, and media that used their voices to promote the needed diversity and inclusion in this industry,” said Everett. “It warmed my heart to see so many stylists who believed in themselves enough to enter the Texture Style Awards. Most importantly, I am thrilled about the opportunities that winning this competition will bring the entrants.”
The 16 top hairstylists were selected from more than 350 submissions in one of the four hair texture categories: straight, wavy, curly, and coily/kinky.
In addition to the top four hair categories, the Texture Style Awards will honor one of the entrants with a New Talent Stylist Of The Year Award, as well as industry leaders, Keya Neal, who will receive the Change Agent of The Year Award, and Nina Tulio and Mr. J. Ladner, who will receive the Beauty Media Of The Year Award.
All submissions were voted on by a curated panel of 18 celebrity hairstylist judges, including Stephen Moody, Lala Chihaia, Michelle O’Connor, and Jenny Strebe, along with representatives from The Wella Company and Fromm Pro. The top 10 hairstylists advanced to a second public voting round where they received more than 27,000 votes.
Winners will receive an assortment of prizes, including a custom plaque, one-on-one mentorship with a Wella Company ambassador, up to $3000 worth of prizes from sponsors, and marketing and media exposure through partner channels.
The 2021 Texture Style Awards virtual ceremony will stream live July 5, 2021, at 8 pm EST on texturestyleawards.com.
2021 FINALISTS

Straight Hair Stylist Of The Year
Eugene Davis
Lynn Levesque
Angelica Mirela Tanta
Kyley Williams

Wavy Hair Stylist Of The Year
Angela French
Sandra Henri
Angelica Mirela Tanta
Joy Williams
Curly Hair Stylist Of The Year
Haley Garber
Jaimee Smith
Richar Staten
Joy Williams

Kinky/Curly Hair Stylist Of The Year
Brendnetta Ashley
Koren Green
Ajee Hassan
Rania Nekole
About Monaè Everett and The Monae Life Academy
Founded by celebrity hairstylist and color/texture expert Monaè Everett, The Monae Life Academy (MLA) focuses on providing emerging and established hairstylists the education, tools, and resources to style the four hair texture types: straight, wavy, curly, and coily/kinky. Visit www.themonaelife.com for more information.
About Wella Company
Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin, and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders. Further information about the Wella Company can be found here: www.wellacompany.com.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai