, owner of the Hairroin Salon in Hollywood, California, has implemented several fabulous business techniques and has involved herself in several organizations that not only help the community, but help her bottom line. In her five years since opening, business is booming and Hairroin has become "addictive" to celebrities, Hollywood elite and cool locals. Although she couldn't/wouldn't spill the beans on how she finished, Janine recently finished up a stint on SHEAR GENIUS, season 3, Here are some of our favorite successful salon "do"s:
MAKEOVER PARTY FOR LOS ANGELES YOUTH NETWORK: "Each day I see homeless youth pass by my salon on their way to shelters," says Janine. "I had to do something." What Janine did was to offer a "Makeover Party" for the 12 – 21 year olds to come in, have their hair done, eat some good food and pick up some fine duds courtesy donations from Seven Jeans and Paris Hilton among many others. "It's one thing to give food and fashion," says Janine, "but it's something even more to give back their self esteem and dignity." Janine and the enthused staff hold the event one evening every December, but make themselves available as style gurus to the "kids" whenever they need a pick me up. All, of course, for free.
BEAUTY BUS: Beauty Bus is an organization co-founded by Alicia Liotta, a former Modern editor and
industry expert. The non-profit is committed to enhancing the quality of life for homebound, terminally and chronically ill people and their primary care givers by providing in-home beauty and grooming treatments free of charge. Janine and other Beauty Bus volunteer professionals go to these homes to offer services to these patients and has been doing it since the foundation launched this past June. "It's a great way to use my craft as away give back," says Janine…the first to "get on the bus". "Doing something as simple as a haircut can really cheer someone up."
CHAMPAGNE FRIDAYS: Each Friday night clients come in to Hairroin to sip some bubbly and get $25 styles. "We are on the street that has the best bars and clubs in Hollywood," says Janine. "This event is a great way to capture some of that night life and to help people without tons of money get ready for a great night. It's also a great way to get new clients to sample our salon."
LOCALS DISCOUNT: "We love having the vibe of the old fashioned neighborhood salon," says Janine. "I am a great supporter of small businesses." Any local business person gets a 20% discount.
PIN UP PICTURES: "We get to do photoshoots all the time, so it's a great way to give this opportunity to other people," says Janine. For $300 clients come get their hair and makeup perfected and then get to sit in front of the camera for a photoshoot with a professional photographer. Each "model" walks away with a disk of 60 shots…three of which are professionally re-touched.
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.
Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.
Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.
One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.
Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.